Aveda Invati Ultra Exfoliating Shampoo Light — lightweight scalp exfoliant for fine to medium hair, 6.7 fl oz

Aveda Invati Ultra Advanced Exfoliating Shampoo Light is a gentle, clarifying cleanser that exfoliates the scalp to help reduce hair loss from breakage when used as the first step in the four-step Invati Ultra system.

This lightweight exfoliating shampoo is formulated for fine to medium thinning hair and normal to oily scalps. It uses wintergreen-derived salicylic acid to lift oil and environmental buildup that can block follicles, while a babassu-derived surfactant produces a soft lather that rinses clean without harsh irritation. Designed to pair with Invati Ultra Thickening Conditioner, Revitalizing Scalp Serum, and Fortifying Leave-In Treatment, this step-one product supports a regimen focused on strengthening strands and minimizing breakage.

How does this shampoo help with scalp buildup and oil?

The formula contains wintergreen-derived salicylic acid, a naturally sourced exfoliant that helps dissolve sebum and residues on the scalp. Gentle cleansing agents remove impurities without stripping, leaving the scalp clearer and less clogged. Regular use aids product absorption for follow-up treatments in the Invati Ultra routine.

• Targets oil and environmental residues that can obstruct follicles
• Babassu-derived surfactant creates light foam and rinses clean
• Formulated for normal to oily scalps to reduce buildup between washes

Will this shampoo make my fine hair feel heavy or weighed down?

Invati Ultra Exfoliating Shampoo Light is specifically designed to be lightweight, producing a thin, frothy lather that removes dirt without coating strands. Because it’s the Light version, it’s suited to fine and medium hair textures and won’t add unnecessary weight. For thicker hair types, Aveda offers the Rich variant to provide more moisturizing cleansing.

• Light formulation for fine to medium hair types
• Rinses fully to avoid residue that can flatten hair
• Pairs with Thickening Conditioner for added strand body without heaviness

What ingredients should I expect, and what’s excluded from the formula?

The shampoo is 95% naturally derived according to ISO 16128, featuring wintergreen-derived salicylic acid and a babassu-based cleansing agent. Aveda has omitted common irritants and controversial additives, focusing on plant-derived components and gentle cleansers. This makes it suitable for users seeking cleaner formulations without animal-derived ingredients or certain synthetic chemicals.

• Contains wintergreen-derived salicylic acid for scalp exfoliation
• Babassu-derived cleanser for gentle, non-irritating lather
• Free from silicones, SLS/SLES, parabens, phthalates, synthetic fragrance, and animal-derived ingredients

How should I use this product within the Invati Ultra system?

Use the Exfoliating Shampoo Light as the first step of the four-part Invati Ultra regimen. Massage into wet hair and scalp, then rinse thoroughly before applying the Thickening Conditioner. Follow with the Revitalizing Scalp Serum and Fortifying Leave-In Treatment to complete the system designed to reduce hair loss from breakage.

• Step 1: Massage into wet hair and scalp; rinse well
• Step 2: Apply Thickening Conditioner after shampooing
• Steps 3–4: Use Revitalizing Scalp Serum and Fortifying Leave-In Treatment as directed

Who this is for: Aveda Invati Ultra Advanced Exfoliating Shampoo Light is aimed at people with fine to medium thinning hair and a normal to oily scalp who want a gentler, plant-forward cleansing option. It’s a good fit for shoppers seeking a cleaner-ingredient routine that focuses on reducing breakage when combined with the rest of the Invati Ultra system. If your hair is medium to thick or your scalp is dry, consider the Rich exfoliating shampoo variant for more conditioning benefits.

Ingredients

Ingredients: Water Aqua Eau, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Isethionate, Decyl Glucoside, Propanediol, Cocamide Mipa, Sodium Methyl Oleoyl Taurate, Lauryl Glucoside, Panax Ginseng Root Extract, Curcuma Longa (turmeric) Root Extract, Zingiber Officinale (ginger) Root Extract, Alpinia Officinarum Root Extract, Emblica Officinalis Fruit Extract, Eclipta Prostrata Extract, Glycerin, Caprylyl Glycol, Caffeine, Salicylic Acid, Acrylates Copolymer, Glycol Stearate, Guar Hydroxypropyltrimonium Chloride, Babassuamidopropyl Betaine, Citric Acid, Sodium Hydroxide, Sodium Chloride, Fragrance (parfum), Linalool, Citral, Limonene, Citronellol, Sodium Phytate, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate ILN52738 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.