Botanic Hearth Apple Cider Vinegar Shampoo 16 fl oz — Clarifying, Sulfate-Free with Argan & Coconut Oils

Botanic Hearth Apple Cider Vinegar Shampoo is a sulfate- and paraben-free clarifying shampoo that cleanses buildup while nourishing hair with apple cider vinegar, argan and coconut oils.

This 16 fl oz formula blends 100% apple cider vinegar with apple extract, argan oil and coconut oil to lift residue from styling products, excess oils and environmental grime without stripping natural moisture. The shampoo is formulated for daily use on all hair types and textures, and is cruelty-free and made in the USA. It aims to leave the scalp feeling refreshed, hair smoother and manageable, and minimize visible flaking and frizz when used as part of a regular routine.

How does this shampoo clarify hair without drying it out?

The combination of apple cider vinegar and gentle surfactants helps dissolve product and mineral buildup while the blend of argan and coconut oils replenishes lipids. This balance cleans effectively yet preserves hydration so strands don’t feel brittle after rinsing.

• 100% apple cider vinegar and apple extract to break down buildup
• Argan oil and coconut oil restore softness and shine
• Sulfate- and paraben-free surfactants for gentler daily cleansing
• pH-balanced formulation to help maintain scalp comfort

Will this help reduce itchiness, flakes or visible dandruff?

Regular use can help remove excess oils and product layers that contribute to visible flakes and scalp irritation. By keeping the scalp cleaner, the shampoo creates an environment less prone to flaking, while conditioning ingredients help ease tightness and dryness.

• Clarifies scalp to reduce trapped oils and debris
• Hydrating oils soothe dryness that can worsen itchiness
• Suitable for sensitive scalps because it avoids harsh sulfates
• Use consistently for best visible improvement in scalp appearance

Is this safe for colored, treated or fragile hair?

The gentle, sulfate-free base makes it compatible with color-treated and chemically processed hair more so than harsh clarifying shampoos. Conditioning agents in the formula help protect fiber strength and minimize friction during washing.

• Sulfate-free to reduce color stripping and excessive fading
• Light conditioning from argan and coconut oils to protect strands
• Gentle enough for frequent use—adjust frequency based on your stylist’s advice
• Best paired with a matching conditioner for extra moisture retention

How should I use it for best results on different hair types?

Wet hair thoroughly, apply a quarter-sized amount and massage into scalp to lift buildup, then rinse and repeat if needed. Those with thicker or oilier hair may benefit from a second cleanse; finer hair can dilute the shampoo with water for lighter application.

• Fine or thin hair: dilute with water, use sparingly at roots
• Thick or curly hair: focus on scalp, follow with conditioner on mid-lengths to ends
• Colored or treated hair: use as a clarifying step once weekly to biweekly
• Daily users: the gentle formula supports more frequent washing when necessary

Who is this for: Botanic Hearth Apple Cider Vinegar Shampoo is designed for anyone seeking a clarifying yet gentle daily cleanser—people dealing with visible buildup, occasional flakes, frizz or flat hair from residue will find it useful. It’s also suitable for those with color-treated, textured, straight or wavy hair who want a sulfate-free option that couples effective cleaning with nourishing oils. Cruelty-free and made in the USA, it fits shoppers who prioritize ingredient transparency and gentler surfactant choices in their haircare routine.

Ingredients

Deionized purified water, Decyl glucoside, Cocamidopropyl betaine , Cocamidopropyl hydroxysultaine, Disodium lauryl sulfosuccinate, Sodium C14-16 olefin sulfonate, Panax ginseng root extract, Curcuma longa(Turmeric) root extrac,t Polygonum multiflorum root, Cocamide MIPA, Disodium laureth sulfosuccinate, Argania spinosa kernel argan oil, Apple Cider Vinegar, Polyquaternium 80, Polyquaternium 71, Biotin(Vitamin H), Nigella sativa oil, Phyllanthus emblica, Serenoa serrulata extract, Hibiscus rosa-sinensis extract, Nicotinic acid niacin, Beta sitosterol, Camelia sinensis, Sorbitan oleate, Shea Butter, Urtica dioica extract, Cedrus atiantica oil, Rosmarinus officinalis, Soy isoflavone, Zinc pyrithione Tocopherol_vitamin E), Phenoxyethanol, Salvia sclarea oil, Ethylhexyl glycerin, Hexylene glycol, Citrus medica limonum oil, Caprylyl, Decyclucoside crosspolymer, citric acid