KEVIN.MURPHY Young.Again.Wash Moisturising Shampoo 1L — Sulphate-Free Hydration & Repair for Dry, Damaged Hair

KEVIN.MURPHY YOUNG.AGAIN.WASH is a restorative, sulphate- and paraben-free moisturising shampoo designed to hydrate, strengthen and add youthful bounce to dry, brittle or ageing hair.

This salon-grade shampoo combines amino acids, baobab seed oil and lotus flower extract to improve manageability, reduce frizz and help hair look smoother and more resilient. Formulated without sulphates or parabens and cruelty-free, it’s intended for clients wanting to restore softness and shine while maintaining a cleaner ingredient profile.

How does this shampoo revive dry, brittle hair?

YOUNG.AGAIN.WASH uses targeted humectants and lipid-rich botanical oils to replenish moisture and support weakened hair fibers. Amino acids assist in rebuilding surface strength while lotus and baobab extracts help smooth and soften the cuticle for easier styling.

• Amino acids to fortify and increase elasticity
• Baobab seed oil supplies essential fatty acids and nourishment
• Lotus flower extract helps reduce surface roughness and frizz
• Sulphate-free foaming for gentler cleansing without stripping oils

What results can I expect after regular use?

With consistent use, hair tends to feel softer, appear shinier and respond better to styling. The formula focuses on improving texture and manageability rather than instant volume, creating hair that moves with more youthful bounce and less breakage over time.

• Smoother surface and reduced frizz
• Improved comb-through and less knotting
• Enhanced shine and healthier-looking finish
• Stronger strands with repeated use

Is this suitable for colour-treated or chemically processed hair?

YOUNG.AGAIN.WASH’s gentle, sulphate-free base is compatible with colour-treated and chemically processed hair, helping to cleanse without aggressive stripping. The restorative actives support weakened fibers commonly found after colouring or heat styling.

• Gentle cleansers preserve colour vibrancy longer
• Moisture-rich ingredients aid post-chemical recovery
• Free from parabens to align with sensitive scalp preferences
• Cruelty-free formulation

How should I incorporate this shampoo into my routine?

Use YOUNG.AGAIN.WASH as your primary cleansing step two to three times weekly, or more often if hair tolerates it. Apply to wet hair, lather gently, rinse, and follow with a matching conditioner or treatment for deeper repair.

• Apply to wet hair and massage into scalp and lengths
• Rinse thoroughly and repeat if hair is very oily or product-heavy
• Follow with YOUNG.AGAIN.RINSE or an intensive mask for best results
• Use with heat protection when styling to maintain benefits

Who this product is for: Professionals and at-home users seeking a high-performance moisturising shampoo for mature, dry, damaged or brittle hair will appreciate KEVIN.MURPHY YOUNG.AGAIN.WASH. It’s especially useful for colour-treated or chemically processed hair that needs gentler cleansing plus targeted nourishment to restore softness and manageability without sulphates or parabens. Choose the 1 L / 33.8 fl oz size for salon stations, refill routines, or household economies where ongoing repair and hydration are priorities.

Ingredients

INGREDIENTS: Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Aloe Barbadensis Leaf Juice, Amodimethicone, Panthenol, Acronychia Acidula Fruit Extract, Callitris Columellaris Leaf/Wood Extract, Callitris Glaucophylla Leaf Extract, Butyrospermum Parkii Butter, Oryza Sativa Bran Oil, Rice Amino Acids, Hydrolyzed Pea Protein, Bromelain, Papain, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Propylene Glycol Dicaprylate/Dicaprate, Polyquaternium-37, Silicone Quaternium-16,