Aveda Botanical Repair Masque Rich 0.85 fl oz — Bond-Building Deep Conditioner for Medium/Thick Hair

Aveda Botanical Repair Intensive Strengthening Masque Rich is a rich bond-building deep conditioner that instantly strengthens and restores medium to thick hair while improving manageability and shine.

Designed for hair that needs deeper repair, this masque uses plant-derived technologies and enriched plant lipids to target damage through multiple layers of the hair fiber. The concentrated, butter-enriched formula detangles, adds slip for easier combing, and leaves hair softer and visibly healthier after a single application. It’s 94% naturally derived* and formulated without common irritants or animal-derived ingredients.

How does this masque repair damaged hair?

The masque uses botanical repair technologies that work across three structural layers of the hair fiber, helping restore integrity from the outer F-layer through to the cortex. By rebuilding weakened bonds and smoothing rough areas, the product reduces the appearance of damage and enhances surface reflectivity for improved shine. The rich texture allows longer contact time so reparative ingredients can penetrate and condition more effectively.

• Plant-derived bond-building technology that targets multiple fiber layers
• 2× plant lipids plus added butters to replenish lost moisture and lipids
• Rich formula offers luxurious slip to detangle and reduce breakage during combing

Will this formula work on my hair type and texture?

This Rich masque is formulated specifically for medium to thick or coarser textures that need heavier moisturizing and strengthening. If you have fine or very thin hair, Aveda recommends the lighter version to avoid weighing hair down. For medium-to-thick hair, the extra butters and lipids deliver nourishment without greasiness when rinsed properly after the recommended time.

• Best for medium, thick, or coarser hair textures
• Use Botanical Repair Masque Light for finer hair
• Leaves hair soft and more manageable after one use

How do I use the masque for best results?

Apply the masque after shampooing to towel-damp hair, smoothing the product from mid-lengths to ends for even coverage. Let it sit for 2–5 minutes; longer use can be beneficial for severely damaged hair, but follow product guidance and rinse thoroughly. Use the masque weekly or as needed depending on styling frequency and the extent of chemical or heat-related damage.

• Smooth through damp, freshly-shampooed hair
• Leave on 2–5 minutes; rinse completely
• Use weekly or as needed for repair and improved manageability

What ingredients and exclusions should I know about?

The formula is 94% naturally derived* and enriched with plant lipids and butters to restore moisture and support fiber repair. Aveda avoids animal-derived ingredients and excludes silicones, SLS/SLES, parabens, phthalates, mineral oil, petrolatum, and synthetic fragrance, using a Pure-Fume aroma of certified organic essences instead. These choices support a cleaner formulation while focusing on performance and sensory experience.

• 94% naturally derived* with plant-sourced technologies and butters
• Free from silicones, parabens, SLS/SLES, synthetic fragrances, and animal-derived ingredients
• Pure-Fume aroma with certified organic ylang-ylang, rose, and marjoram

Who is this for: This masque is made for people with medium to thick hair seeking a salon-grade, plant-forward repair treatment to restore strength, reduce breakage, and improve softness and shine. It’s ideal for anyone who regularly uses heat styling or chemical treatments, or whose hair shows visible effects of over-processing and needs a richer conditioning solution. If your hair is fine, consider Aveda’s lighter Intensive Strengthening Masque to get similar bond-repair benefits without extra weight.

Ingredients

Ingredients: Water Aqua Eau, Cetearyl Alcohol, Stearamidopropyl Dimethylamine, Behentrimonium Methosulfate, Dicetyldimonium Chloride, Persea Gratissima (avocado) Oil, Plukenetia Volubilis (sacha Inchi) Seed Oil, Camellia Oleifera Seed Oil, Butyrospermum Parkii (shea) Butter, Cocos Nucifera (coconut) Oil, Helianthus Annuus (sunflower) Seed Oil, Euphorbia Cerifera (candelilla) Wax Candelilla Cera Cire De Candelilla, Behenyl/octyldodecyl Propanediol Citrate Crosspolymer, Octyldodecyl Citrate Crosspolymer, Hydroxypropylgluconamide, Hydroxypropylammonium Gluconate, Tocopherol, Propanediol, Lactic Acid, Tricaprylyl Citrate, Heptyl Undecylenate, Cetyl Hydroxyethylcellulose, Squalane, Isopropyl Alcohol, Cetrimonium Chloride, Fragrance (parfum), Amyl Cinnamal, Citral, Geraniol, Citronellol, Benzyl Salicylate, Benzyl Benzoate, Linalool, Hydroxycitronellal, Limonene, Benzyl Alcohol, Tartaric Acid, Sodium Benzoate, Caprylyl Glycol, Potassium Sorbate, Phenoxyethanol ILN48590 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.