As I Am

As I Am Dry & Itchy Scalp Care Shampoo — 12 oz, Olive Tea Tree & Mint for Soothing, Hydrating Cleansing

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£28.01

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Product details

As I Am Dry & Itchy Scalp Care Shampoo is a gentle 12 oz cleansing formula with olive, tea tree and mint designed to remove buildup while restoring surface moisture and soothing scalp discomfort.

Formulated by As I Am, a brand founded by chemist Dr. Ali Syed, this shampoo balances effective cleansing with nourishing botanicals. It targets dryness and visible flakes without sulfates, parabens or silicones, and is suitable for all hair types. The combination of olive extract, tea tree oil, and cooling mint creates a clarifying yet hydrating wash that helps hair feel refreshed and manageable between treatments.

How does this shampoo address dry, itchy scalp conditions?

The shampoo uses tea tree oil and mint to provide a clarifying, cooling action on the scalp while olive-derived components help maintain surface moisture. It focuses on removing product buildup and excess oils that can worsen irritation, without stripping natural oils that healthy hair needs.

  • Tea tree oil helps clarify and reduce visible residue.
  • Mint gives a cooling sensation to ease itchiness.
  • Olive-based ingredients add gentle surface hydration.
  • Sulfate- and paraben-free surfactants for milder cleansing.

Will this shampoo work on textured, curly, or chemically treated hair?

Yes — the formula is developed for all hair types, including curls and chemically treated strands. It cleanses without heavy silicones or drying sulfates, so curls maintain definition while the scalp receives targeted attention.

  • Safe for textured and curly hair that needs scalp care.
  • No silicones to weigh down curl pattern.
  • Removes buildup from styling products and oils.
  • Cruelty-free and free of common irritants like phthalates and artificial dyes.

How should I use it in my routine for best results?

Use the shampoo on wet hair, lathering gently at the roots and allowing brief contact time for the tea tree and mint to work. Rinse thoroughly and follow with a conditioner or targeted treatment if your hair needs extra moisture or detangling.

  • Apply to wet scalp and hair, massage to cleanse for 30–60 seconds.
  • Rinse fully and repeat if heavy buildup exists.
  • Follow with a hydrating conditioner or leave-in if desired.
  • Use regularly as part of a scalp-care regimen.

What safety and ingredient standards does this shampoo meet?

The bottle lists an intentionally cleaner ingredient profile: no parabens, sulfates, phthalates, gluten, silicones, artificial dyes, or known endocrine disruptors. It’s cruelty-free and created by a scientist with deep expertise in hair formulation, emphasizing performance without many common additives.

  • Free from parabens, sulfates, phthalates and silicones.
  • Gluten-free and free of artificial dyes.
  • Cruelty-free brand standards and transparent formulation focus.
  • Packaged in a 12 oz bottle for regular at-home use.

Who this is for: This shampoo is intended for anyone experiencing dryness, flakiness or itch at the scalp who wants a stronger clean without harsh sulfates or heavy silicones. It’s especially useful for people with textured or curly hair seeking scalp relief while preserving curl integrity, and for consumers looking for cleaner, cruelty-free hair care backed by an experienced formulator.

Ingredients

Aqua/Water/Eau, Aloe Barbadensis Leaf Juice, Disodium Laureth Sulfosuccinate, Cocamidopropyl Betaine, Betaine, Cocamide Mipa, Sodium Cocoyl Isethionate, Cetyl Alcohol, Glycerin, Sodium Isethionate, Olea Europaea (Olive) Fruit Oil, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Unum Usitatissimum (Linseed) Seed Extract, Piroctone Olamine, Mentha Piperita (Peppermint) Oil, Menthol, Coconut Acid, Ceteareth-60 Myristyl Glycol, Glycol Stearate, Polyquaternium-10, Tetrasodium EDTA, Phenoxyethanol, Caprylyl Glycol, Citric Acid, Sodium Chloride, Potassium Sorbate, Sodium Benzoate, Limonene, Linalool.

FAQ

Q: Is this shampoo safe for color-treated hair?

A: Yes. The formula avoids sulfates and silicones, making it suitable for color-treated hair while gently cleansing the scalp.

Q: How often should I use it for itchy scalp relief?

A: Use as needed; many users wash 2–3 times weekly, increasing frequency if product buildup or oiliness returns quickly.