TRUSS Deluxe Prime Plus+ Moisturizing Shampoo for Dry, Damaged Hair — No Added Salts, Frizz Control (10.1 fl oz)

This concentrated moisturizing shampoo is engineered for women and men with dry, damaged, or color-treated hair who want smoother, stronger strands without harsh sulfates or artificial dyes. It balances gentle cleansing with reparative conditioning agents and a physiological pH so you can preserve color and scalp comfort while rebuilding manageability and shine.

How does this shampoo help dry or damaged hair?

Deluxe Prime Plus+ combines hydrating molecules and fortifying ingredients to address brittleness and surface roughness. Regular use can smooth cuticle texture and improve elasticity, making hair easier to detangle and style.

• Moisture-binding components to plump dehydrated fibers
• Strength-enhancing agents to reduce breakage during brushing
• Cuticle-smoothing technology for reduced frizz and improved shine
• Formulated without added salts to protect fragile, color-treated hair

Will it control frizz and make my hair shinier?

Yes — the formula focuses on surface conditioning and hydration, which tames flyaways and creates a smoother light-reflective surface. That results in visible shine and a sleeker feel without weighing hair down.

• Anti-frizz blend that smooths and aligns strands
• Lightweight conditioning to avoid greasy residue
• Restorative components that help hair reflect more light

Is this safe for color-treated or sensitive scalps?

Deluxe Prime Plus+ maintains a physiological pH and avoids added salts and artificial colorants, making it suitable for many color-treated and sensitive scalps. Its gentle surfactant system cleans without aggressive stripping, helping prolong color vibrancy and scalp comfort.

• No added salts to minimize color fade and cuticle stress
• Physiological pH to preserve scalp barrier and color integrity
• Free from artificial dyes for a milder cleansing experience

How should I use it for best results?

Apply the shampoo to thoroughly wet hair, massage gently to activate the nourishing ingredients, and let it sit briefly to allow penetration. Rinse and repeat if hair is very dry or heavily soiled; follow with a conditioner or leave-in treatment for added restoration.

• Wet hair completely before applying a small, concentrated amount
• Massage into scalp and lengths, leave on for ~2 minutes for deeper action
• Rinse thoroughly; repeat once for extra hydration if needed

Who is this for? TRUSS Deluxe Prime Plus+ Shampoo is designed for anyone—women or men—whose hair has become dry, brittle, color-treated, chemically processed, or prone to frizz and breakage. It suits those who want salon-grade restoration at home without harsh salts or artificial dyes, and people looking for a gentle but effective daily or weekly repair shampoo to improve manageability, shine, and strength.

Ingredients

Added physiological pH.