Tower 28 Swipe Serum Concealer Shade 5 Light/Neutral 0.22 oz — Hydrating, Medium‑Full Coverage with Hyaluronic Acid

Tower 28 Swipe Serum Concealer is a hydrating, medium-to-full coverage concealer that glides on like a serum while blurring dark circles, redness, and blemishes. This lightweight cream concealer combines skin-care ingredients with color-correcting pigments so you get natural-looking coverage that still feels breathable. Infused with hyaluronic acid for moisture and centella asiatica to calm, Swipe Serum is formulated for sensitive and dry-prone skin and is non-comedogenic. Shade 5 (EP) delivers a light tone with neutral undertones ideal for brightening under eyes or spot-concealing on fair-to-light complexions.

How does this concealer hydrate without feeling heavy?

The formula uses hyaluronic acid to attract and retain moisture at the skin’s surface, giving a dewy, smooth finish rather than a cakey one. Lightweight pigments are coated in lysine, which helps the color sit evenly and reduces the appearance of flakiness.

• Hyaluronic acid provides immediate hydration and smoothness.
• Lysine-coated pigments help pigments blend without settling into fine lines.
• Non-comedogenic base minimizes pore clogging for everyday wear.

Will it cover dark circles and blemishes effectively?

Yes — Swipe Serum offers medium to buildable full coverage that conceals discoloration while maintaining a natural skin-like finish. You can layer it where needed or use one swipe for lighter coverage and blend to soften edges.

• Medium-to-full coverage formula conceals dark circles and redness.
• Easy blending with fingers, brush, or sponge for customizable coverage.
• Tip: choose one shade lighter to brighten under-eye areas without overcorrecting.

Is this safe for sensitive or acne-prone skin?

Formulated with calming centella asiatica and without pore-clogging ingredients, this concealer is designed to be gentle on sensitive and blemish-prone skin types. The lightweight, non-comedogenic texture reduces the risk of irritation while still delivering pigment coverage.

• Centella asiatica soothes and reduces visible irritation signs.
• Non-comedogenic formula suitable for acne-prone skin.
• Dermatologist-minded formula created for sensitive skin needs.

How should I apply and set Swipe Serum for best results?

Use the applicator to swipe product directly onto dark circles or spots, then blend with a finger, brush, or sponge for a seamless finish. For extended wear and a velvety result, set with a lightweight translucent powder such as Tower 28 GetSet Powder.

• Apply directly with the wand to areas needing coverage.
• Blend outward for a natural transition into surrounding skin.
• Set with powder to increase wear-time and reduce shine.

Who is this for? This concealer is geared toward anyone who wants effective coverage without compromising skin comfort — especially people with sensitive, dry, or blemish-prone skin looking for a hybrid skincare-makeup solution. If you want a product that hydrates, conceals, and blends seamlessly into natural skin texture, Tower 28 Swipe Serum Concealer in Shade 5 (Light/Neutral) is a reliable everyday option that brightens under eyes and disguises redness while supporting skin clarity.

FAQ

Q: Is Swipe Serum suitable for sensitive skin?

A: Yes. It contains centella asiatica to calm and is non-comedogenic, formulated with sensitive skin in mind.

Q: How do I get longer wear from this concealer?

A: Blend the concealer well and set lightly with a translucent powder like Tower 28 GetSet Powder to prolong wear.