Too Faced Born This Way Super Coverage Concealer — Cream Puff 0.45 oz, Full-Coverage Hydrating, Photo-Friendly

This multi-use concealer blends high-impact pigmentation with moisturizing ingredients—hyaluronic acid, coconut water, and alpine rose—to deliver a flawless finish without a cakey feel. The oil-free, non-comedogenic formula promises long wear and a photo-friendly result, making it a reliable pick whether you want to conceal, contour, highlight, or retouch. The shade Cream Puff is calibrated for light, neutral-leaning skin tones aiming for brightened under-eyes and seamless spot coverage.

How much coverage can I expect from this concealer?

The Born This Way Super Coverage concealer provides full coverage that hides discoloration and imperfections while maintaining a natural look. It’s formulated to last throughout the day with minimal settling or creasing.

• Full-coverage pigments for concealing dark circles and blemishes
• Natural, undetectable finish—designed to avoid a mask-like appearance
• Up to 12-hour wear for all-day touch-ups and events

Will this product feel hydrating or heavy on the skin?

This formula balances strong coverage with skin-conditioning actives, so it looks opaque without feeling thick. Hyaluronic acid and coconut water help maintain moisture, while the oil-free base keeps pores clear and comfortable.

• Hydrating ingredients to reduce creasing and dryness under the eye
• Oil-free, non-comedogenic texture suitable for layered application
• Comfortable wear that won’t cake during a long day

Can I use this concealer for contouring and highlighting as well?

Yes—this is a true multi-use product crafted for concealing, contouring, and highlighting. Its concentrated pigments allow you to build coverage, blend edges, and shape the face with a single formula.

• Buildable opacity for both spot coverage and shaping
• Smooth blendability for seamless transitions between shades
• Works alone or layered under or over foundation depending on desired intensity

Is this concealer suitable for photography and sensitive lighting?

The Born This Way formula is engineered to be photo-friendly with no flashback, making it suitable for photos, videos, and in-person wear. It’s vegan and cruelty-free for conscious shoppers who want performance and ethics.

• Photo-friendly finish to reduce white cast in flash photography
• Vegan and cruelty-free formulation for ethical beauty routines
• Designed to stay true-looking under varied lighting conditions

Who is this for: Ideal for anyone seeking full, buildable coverage with skin-loving hydration—especially those who need dependable under-eye brightening, spot correction, or a versatile concealer for contouring. If you want a long-wearing, camera-ready finish without the heavy feel of traditional full-coverage creams, Too Faced Born This Way Super Coverage Concealer in Cream Puff is a practical, modern choice.

Ingredients

Ingredients: Water\Aqua\Eau, Cyclopentasiloxane, Butylene Glycol Dicaprylate/Dicaprate, Isoamyl Laurate, Triethylhexanoin, Trimethylsiloxysilicate, Cetyl Peg/Ppg-10/1 Dimethicone, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Methyl Trimethicone, Dimethicone, Glycerin, Butylene Glycol, Disteardimonium Hectorite, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Sodium Hyaluronate, Cocos Nucifera (Coconut) Liquid Endosperm, Cocos Nucifera (Coconut) Fruit Juice, Rhododendron Ferrugineum Extract, Dimethicone/Vinyl Dimethicone Crosspolymer, Silica, Sodium Chloride, Triethoxycaprylylsilane, 1,2-Hexanediol, Caprylyl Glycol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Titanium Dioxide (Ci 77891)]