Too Faced Born This Way Super Coverage Concealer — Almond Shade, Full-Coverage Hydrating, Photo-Friendly Finish

Too Faced Born This Way Super Coverage Multi-Use Concealer is a full-coverage, hydrating liquid concealer designed to conceal, contour, highlight, and retouch with a natural, photo-friendly finish.

This multi-use formula combines concentrated pigments with skin-friendly hydrators—hyaluronic acid, coconut water, and alpine rose—to deliver long-wearing coverage that still looks undetectable. Oil-free and non-comedogenic, it’s engineered to provide up to 12 hours of wear while avoiding flashback on camera, making it a reliable choice for everyday wear, photos, and video.

How does this concealer perform on under-eye circles?

Born This Way Super Coverage concealer targets discoloration with dense pigments that neutralize and brighten the under-eye area while nourishing skin to prevent creasing. The hydrating ingredients help maintain a smooth finish so the concealer settles evenly rather than flaking into fine lines.

• Full-coverage pigments to mask darkness
• Hyaluronic acid for plumping moisture under eyes
• Light-reflecting, photo-friendly formula to avoid flashback
• Oil-free base reduces slip and transfer

Can I use it for contouring and highlighting?

Yes—the concentrated, blendable texture makes it suitable for contouring and highlighting as well as spot concealing. Use deeper shades to sculpt and lighter shades to brighten; the finish layers well under powder or cream bronzers for dimensional makeup looks.

• Buildable, blendable opacity for precise sculpting
• Natural finish that layers with other complexion products
• Works with both powder and cream products
• Multi-use consistency simplifies your routine

How long does the coverage last and is it suitable for photos?

The formula is formulated for long wear—up to about 12 hours—while maintaining a natural appearance on camera. Too Faced designed it to be photo-friendly with no flashback, so it holds up during photography and video without appearing heavy or unnatural.

• Up to 12-hour wear for everyday and event use
• Photo-safe formula resists flashback under flash or studio lights
• Comfortable, lightweight feel despite high coverage
• Non-comedogenic to reduce pore-clogging risk

What skin types and concerns does this formula address?

The hydrating, oil-free composition suits many skin types—from normal to dry and combination—especially for those who want full coverage without a heavy matte finish. Ingredients like coconut water and alpine rose add moisturizing support, while the oil-free base helps minimize shine for oil-prone areas.

• Hydrating elements support drier under-eyes and textured areas
• Oil-free and non-comedogenic for combination or oily skin
• Concentrated pigments cover blemishes, redness, and uneven tone
• Vegan and cruelty-free for ethical preferences

Who is this for: This concealer is made for anyone seeking a high-coverage, multi-purpose complexion product that performs in real life and on camera—people who want to cover dark circles, conceal blemishes, and sculpt features with a hydrating, long-wearing formula. Ideal for makeup users who value buildable opacity, photo-safe results, and a formula that layers well with other products in a daily or professional kit.

Ingredients

Ingredients: Water\Aqua\Eau, Cyclopentasiloxane, Butylene Glycol Dicaprylate/Dicaprate, Isoamyl Laurate, Triethylhexanoin, Trimethylsiloxysilicate, Cetyl Peg/Ppg-10/1 Dimethicone, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Methyl Trimethicone, Dimethicone, Glycerin, Butylene Glycol, Disteardimonium Hectorite, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Sodium Hyaluronate, Cocos Nucifera (Coconut) Liquid Endosperm, Cocos Nucifera (Coconut) Fruit Juice, Rhododendron Ferrugineum Extract, Dimethicone/Vinyl Dimethicone Crosspolymer, Silica, Sodium Chloride, Triethoxycaprylylsilane, 1,2-Hexanediol, Caprylyl Glycol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Titanium Dioxide (Ci 77891)]