Too Faced Born This Way Full-Coverage Concealer — Golden Beige 0.06 fl oz, Hydrating Multi-Use

Too Faced Born This Way Super Coverage Multi-Use Concealer is a full-coverage, hydrating liquid concealer that camouflages dark circles and blemishes while allowing contouring and highlighting for a natural, camera-ready finish.

This multi-use concealer combines concentrated pigments with skin-loving ingredients like hyaluronic acid and coconut water to deliver long-wearing coverage without feeling heavy. Designed to blend seamlessly into the skin, the formula aims to provide a soft, natural finish that photographs well and resists flashback. The product is vegan and cruelty-free, making it a choice-conscious option for everyday and special-occasion makeup routines.

How well does this concealer cover dark circles and blemishes?

The Born This Way Super Coverage concealer is formulated for maximum pigmentation so it can mask discoloration, dark circles, and spots with minimal layering. Its creamy texture allows for buildable opacity so you can go from medium to full coverage depending on application technique.

• Full-coverage pigments for strong color correction
• Blendable cream-to-matte finish that avoids cakiness
• Up to 12-hour wear with oil-free, non-comedogenic feel

Does the formula hydrate or settle into fine lines?

The formula contains hyaluronic acid and coconut water to help hydrate and plump the under-eye area while applying. Lightweight emollients and smoothers reduce the chance of settling, but proper skin prep—moisturizer or eye cream—enhances comfort and finish.

• Hyaluronic acid for moisture retention and a smoother appearance
• Coconut water and alpine rose to support skin hydration
• Best used over lightweight eye creams to minimize creasing

How can I use this product beyond concealing under eyes?

Beyond covering imperfections, this multi-use concealer works for contouring, highlighting, and spot correction across the face. Its concentrated pigments make it suitable for sculpting with darker shades and brightening with lighter shades, providing a single product solution for a streamlined routine.

• Use a shade lighter to highlight the center of the face and under-eye area
• Use a deeper shade to define the hollows of the cheeks and jawline
• Dot and blend for targeted spot coverage or full-face retouching

Will this concealer show up in photos or cause flashback?

The Born This Way formula is created to be photo-friendly and minimize flashback often caused by high-reflecting ingredients. It aims to maintain a natural skin-like appearance both in person and on camera, making it suitable for social and professional photography.

• Photo-friendly formulation designed to avoid white cast in flash images
• Natural finish that appears skin-like under varied lighting conditions
• Pairs well with setting powder for extended wear in photography

Who is this for? The Too Faced Born This Way Super Coverage Multi-Use Concealer is for anyone seeking a high-pigment, hydrating concealer that doubles as a contour and highlight tool. Ideal for those with visible discoloration, frequent photo needs, or multi-step makeup routines who still want a natural-looking finish. If you prefer lightweight formulas that hydrate while providing strong coverage and you value vegan, cruelty-free options, this concealer is a practical all-in-one choice.

Ingredients

Ingredients: Water\Aqua\Eau, Cyclopentasiloxane, Butylene Glycol Dicaprylate/Dicaprate, Isoamyl Laurate, Triethylhexanoin, Trimethylsiloxysilicate, Cetyl Peg/Ppg-10/1 Dimethicone, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, Methyl Trimethicone, Dimethicone, Glycerin, Butylene Glycol, Disteardimonium Hectorite, Acrylates/Polytrimethylsiloxymethacrylate Copolymer, Sodium Hyaluronate, Cocos Nucifera (Coconut) Liquid Endosperm, Cocos Nucifera (Coconut) Fruit Juice, Rhododendron Ferrugineum Extract, Dimethicone/Vinyl Dimethicone Crosspolymer, Silica, Sodium Chloride, Triethoxycaprylylsilane, 1,2-Hexanediol, Caprylyl Glycol, Trisodium Ethylenediamine Disuccinate, Sodium Dehydroacetate, Sodium Benzoate, Potassium Sorbate, [+/- Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Titanium Dioxide (Ci 77891)]