tarte Face Tape Foundation — Full-Coverage Waterproof Liquid Foundation, Shade 29N, Natural Matte Long-Wear

tarte Face Tape Foundation is a full-coverage, long-wear liquid foundation that smooths texture and delivers a natural matte, transfer-proof finish. This lightweight formula uses proprietary "tape technology" to blur pores, fine lines and uneven texture while providing lasting coverage for redness, age spots and blemishes. It combines hydrating skin-support ingredients with a comfortable matte result that resists transfer, sweat and water so your makeup looks polished throughout the day. The product is vegan, cruelty-free and formulated without parabens, mineral oil, phthalates, triclosan, sodium lauryl sulfate and gluten.

How does Face Tape hide pores, lines and texture without feeling heavy?

The foundation’s tape technology creates a smooth, blurred surface that minimizes the look of pores and fine lines while still feeling lightweight. Hyaluronic acid and snow mushroom help maintain moisture so the matte finish doesn’t appear dry or cakey.

• Full-coverage pigments conceal redness, spots and discoloration.
• Blurring agents soften the look of uneven texture and fine lines.
• Hyaluronic acid and snow mushroom provide hydration under a matte finish.

Will it stay put through sweat, humidity, and daily wear?

Face Tape is designed for long wear: it’s transfer-proof, waterproof and sweat-resistant to keep coverage intact during an active day. Clinical and consumer testing showed extended wear and a high rate of satisfaction for durability and comfort.

• 12-hour longwear performance in clinical testing.
• Formulated to resist transfer, water and sweat.
• Dermatologist-tested for comfortable all-day use.

Which skin benefits come from the formula’s key ingredients?

The formula blends skin-supporting extracts and hydrators to offer more than makeup alone. Apple fruit extract brings antioxidants, hyaluronic acid adds moisture for a firmer look, and snow mushroom helps hydrate and brighten the skin’s appearance.

• Snow mushroom: hydrates and smooths for a softer-looking surface.
• Apple fruit extract: antioxidant support to brighten and refine appearance.
• Hyaluronic acid: boosts moisture for a supple, plumped look under makeup.

How do I choose and apply the right shade and finish?

Select a shade that matches your jawline and undertone; 29N is intended for neutral undertones in its depth range. Apply with a damp sponge or dense brush for even, buildable coverage—start light and layer only where you need more concealment.

• Test along the jawline for best color-matching results.
• Use a damp sponge for a skinlike finish or a brush for fuller coverage.
• Build coverage gradually to preserve the natural matte look.

Who is this for This foundation is suited to anyone seeking medium-to-full, long-lasting coverage with a natural matte finish—especially people who want a smoothing effect on pores and texture without a heavy feel. It appeals to those who prefer vegan, cruelty-free cosmetics and formulas without common additives like parabens or mineral oil. Whether you need durable coverage for busy days, events, or everyday wear, Face Tape offers a balance of staying power, skin-friendly ingredients and a matte yet comfortable finish.

Ingredients

Please refer to product packaging for the most up to date list of ingredients and country of origin. Ingredients: Water/Aqua/Eau, cyclopentasiloxane, phenyl trimethicone, methyl methacrylate crosspolymer, cyclohexasiloxane, butylene glycol, caprylyl methicone, glycerin, PEG-10 dimethicone, trimethylsiloxysilicate, sorbitan isostearate, sodium chloride, disteardimonium hectorite, cetyl PEG/PPG-10/1 dimethicone, aluminum hydroxide, triethyl citrate, triethoxycaprylylsilane, phenoxyethanol, dimethicone crosspolymer, fragrance/parfum, ethylhexylglycerin, disodium EDTA, benzyl salicylate, hexyl cinnamal, limonene, hydroxycitronellal, geraniol, amyl cinnamal, linalool, pyrus malus (apple) fruit extract, 1,2-hexanediol, tremella fuciformis (mushroom) extract, hyaluronic acid, hydrolyzed hyaluronic acid, sodium hyaluronate, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate. (+/-): Titanium Dioxide (CI 77891), iron oxides (CI 77491, CI 77492, CI 77499).

FAQ

Q: Is tarte Face Tape waterproof and transfer-proof?

A: Yes — the formula is designed to be transfer-proof, waterproof and sweat-resistant for long-lasting wear.

Q: Is this foundation suitable for sensitive skin?

A: It’s dermatologist-tested and formulated without common irritants, but patch testing is recommended for sensitive skin.