tarte Face Tape Foundation full-coverage waterproof foundation — 35N Natural Matte, hydrating & long-wear (12-hour)

This lightweight yet high-coverage formula uses tartes tape-inspired technology to blur pores, fine lines and imperfections while remaining comfortable for all-day wear. Formulated vegan and cruelty-free, the foundation combines hydrating actives like hyaluronic acid and snow mushroom with antioxidants to keep skin looking even and naturally matte. Designed to resist water, sweat and transfer, it offers reliable coverage for redness, dark spots and blemishes in a skin-friendly blend free from parabens, mineral oil, phthalates, triclosan, SLS and gluten.

How does this foundation achieve full coverage without feeling cakey?

Face Tape balances pigment and skin-conditioning agents so it conceals thoroughly while staying lightweight on skin. Tape technology visually smooths texture, and humectants maintain a natural, non-drying matte appearance.

• High-pigment formula covers redness, age spots and blemishes.
• Tape-inspired blurring reduces the look of pores and fine lines.
• Hyaluronic acid and snow mushroom add hydration to prevent a cakey finish.
• Natural matte finish maintains skin-like appearance all day.

Will it stay put through sweat, water, and long days?

This foundation is formulated for longwear performance and is clinically tested for 12-hour wear. Its transfer-proof, waterproof and sweat-resistant so you can rely on coverage for extended periods and active situations.

• 12-hour wear profile from clinical and consumer panel testing.
• Designed to resist transfer, water and sweat during daily activities.
• Dermatologist-tested for comfortable long-wear performance.
• Maintains coverage without frequent touch-ups.

What skin benefits and ingredients are included?

Face Tape combines skin-invigorating botanicals and proven hydrators to blur and brighten while providing coverage. Formulated without common irritants, it aims to improve the look of skin texture without compromising comfort.

• Snow mushroom helps hydrate and brighten the complexion.
• Apple fruit extract delivers antioxidant support and smoothness.
• Hyaluronic acid provides moisture for firmer-looking skin.
• Free from parabens, mineral oil, phthalates, triclosan, SLS and gluten.

How do I choose the right shade and apply for best results?

Select a shade that matches your neck and natural undertone; 35N is a neutral tone for medium-deep complexions. Apply with a brush, sponge or fingertips, building coverage only where needed to preserve a skin-like finish.

• Test on jawline or neck in natural light to confirm undertone and depth.
• Start with a small amount and blend outward to avoid heavy patches.
• Use stippling or bouncing motions to maintain texture-blurring benefits.
• Set lightly if desired, though formula is naturally matte and long-lasting.

Who is this for? tarte Face Tape Foundation suits anyone seeking full coverage that still looks natural—ideal for those with redness, hyperpigmentation or texture concerns who want a waterproof, transfer-proof option. Its especially well suited to people who prefer vegan, dermatologist-tested cosmetics free from common irritants and who need reliable, long-wear coverage for active days, events or everyday wear.

Ingredients

Please refer to product packaging for the most up to date list of ingredients and country of origin. Ingredients: Water/Aqua/Eau, cyclopentasiloxane, phenyl trimethicone, cyclohexasiloxane, butylene glycol, methyl methacrylate crosspolymer, caprylyl methicone, glycerin, PEG-10 dimethicone, trimethylsiloxysilicate, sorbitan isostearate, sodium chloride, disteardimonium hectorite, cetyl PEG/PPG-10/1 dimethicone, aluminum hydroxide, triethyl citrate, triethoxycaprylylsilane, phenoxyethanol, dimethicone crosspolymer, fragrance/parfum, ethylhexylglycerin, disodium EDTA, benzyl salicylate, hexyl cinnamal, limonene, hydroxycitronellal, geraniol, amyl cinnamal, linalool, pyrus malus (apple) fruit extract, 1,2-hexanediol, tremella fuciformis (mushroom) extract, hyaluronic acid, hydrolyzed hyaluronic acid, sodium hyaluronate, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate. (+/-): Titanium Dioxide (CI 77891), iron oxides (CI 77491, CI 77492, CI 77499).