Pravana

Pravana Clear Cleanse Mineral-Diminishing Clarifying Shampoo — 10 fl oz for Color-Treated Hair, Lactic Acid Clarifier

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£34.04

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Product details

Pravana Clear Cleanse Mineral Diminishing Shampoo is a clarifying formula designed to remove hard-water and product buildup while protecting and revitalizing color-treated hair.

When mineral deposits, styling residues, and environmental grime dull your color and weigh hair down, this targeted clarifying shampoo lifts buildup without stripping or fading. Formulated with lactic acid, it works to dissolve hard-water minerals and sebum, leaving hair smoother, shinier, and primed for color vibrancy. The vegan-minded formula avoids SLS/SLES, parabens, mineral oil, phthalates, microplastics, and gluten, and the bottle is made from 100% recycled plastic.

How quickly will I see shine and reduced discoloration?

Most users notice improved luster and reduced mineral haze after the first wash, thanks to the lactic acid that helps break up deposits and clarify strands. Results depend on how much buildup is present and water hardness.

  • Delivers visible shine after one use
  • Targets hard-water staining and dulling residues
  • Safe for regular clarifying when color is intact

Will it remove my color or strip hair?

Pravana Clear Cleanse is formulated for color-treated hair and aims to lift minerals and products rather than dye molecules. It clarifies without aggressive sulfates, helping preserve color while improving texture and manageability.

  • Formulated without SLS/SLES to reduce harsh stripping
  • Lactic acid gently dissolves mineral and product buildup
  • Follow with a conditioner or color-protecting treatment as needed

How do I use it for best results on hard-water hair?

Use on wet hair, massage into roots and lengths, then rinse and repeat if needed to fully remove heavy deposits. For stubborn mineral buildup, allow a short lathering period before rinsing to let the lactic acid work.

  • Apply to wet hair and massage thoroughly into scalp and lengths
  • Rinse and repeat for heavier buildup; follow with conditioner
  • Use as a clarifying treatment 1–2 times weekly or as needed

What extra benefits does the formula offer beyond cleansing?

Beyond removing deposits, this shampoo hydrates, energizes, and adds volume so hair looks and feels refreshed. It removes sebum, dirt, pollution, and styling residues that can flatten hair and mute color tone.

  • Hydrates hair while lifting buildup for improved body
  • Helps remove sebum, dirt, and pollution to refresh the scalp
  • Vegan-friendly formula and eco-conscious recycled bottle

Who is this for? If you have color-treated hair that feels heavy, looks dull, or shows mineral discoloration from hard water, this shampoo is formulated to restore brightness and manageability without harsh surfactants. It’s well suited for salon-colored hair, frequent styling product users, and anyone aiming to reduce scale and residue while preserving color. Use it as an occasional clarifying treatment or incorporate it into your maintenance routine when you need a deep refresh.

Ingredients

Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Decyl Glucoside, Cocamidopropyl Betaine, Dimethyl Lauramide/Myristamide, Phenoxyethanol, Sodium Benzoate, Lactic Acid, Citric Acid, Parfum (Fragrance), Glycol Distearate, Laureth-4, Sodium Gluconate, Triolein, Sodium Hydroxide, Coconut Acid, Sodium Chloride, Cocamidopropyl Dimethylamine, Sodium Glycolate, Benzoic Acid, Tocopherol, Olus Oil (Vegetable Oil, Huile Végétale), Linalool, Limonene, Hexyl Cinnamal, Benzyl Salicylate, Benzyl Alcohol, Alpha-Isomethyl Ionone, Geraniol.

FAQ

Q: How often should I use this clarifying shampoo?

A: Use 1–2 times weekly or as needed for buildup; more frequent use is unnecessary for most hair types.

Q: Is this safe for color-treated hair?

A: Yes. It's formulated for color-treated hair and avoids harsh sulfates, helping remove deposits without aggressive color stripping.