OGX Nourishing + Coconut Milk Shampoo 25.4 oz — Hydrating, Sulfate-Free Formula for Softer, Smoother Hair

OGX Nourishing + Coconut Milk Shampoo is a hydrating, sulfate-free formula designed to soften and restore dry, frizzy hair from the first wash.

This creamy shampoo combines coconut milk with a lipid-and-protein protective system to help reduce breakage and tame frizz while leaving hair lightly scented with coconut, white peach, and shea butter. The recipe is formulated without sulfated surfactants, parabens, phthalates, microplastics, or artificial dyes, and it’s sized in a 25.4-fluid-ounce bottle for multiple weeks of use. Use it as the cleansing step in a restoring routine, then follow with an OGX conditioner for best results.

How will this shampoo improve dry or damaged hair?

The formula replenishes moisture and helps support the hair’s natural protein and lipid barriers so strands feel softer and look healthier. It focuses on replenishing what’s lost through styling and environmental stress rather than stripping natural oils.

• Infused with coconut milk to visibly soften and smooth strands
• LipiPro Shield technology helps protect proteins and lipids
• Delivers immediate softness after the first wash

Is it safe for color-treated or fragile hair?

This shampoo avoids harsh sulfated surfactants and common additives such as parabens and phthalates, making it gentler on weakened or color-treated hair than many conventional cleansers. While not a color-preserving product per se, its milder cleansing action reduces unnecessary stripping.

• Formulated without sulfated surfactants and parabens
• Gentler lather that helps retain moisture and color longevity
• Pairs with OGX conditioners for added protection and manageability

What results can I expect after one use and with continued use?

Right away you should notice softer, more manageable hair and a reduction in dry-frizz texture. With continued use, the protective technology aims to reduce excessive loss of lipids and proteins, which contributes to fewer breakage points and a smoother appearance over time.

• Immediate softness and smoother feel after first wash
• Ongoing support for the hair’s protein and lipid barrier
• Improved manageability and reduced frizz with regular use

How should I use this shampoo for best effect?

Apply to thoroughly wet hair, massage into a gentle lather from scalp to ends, then rinse. For a full hydrating routine, follow with OGX Nourishing + Coconut Milk Conditioner and limit high-heat styling to preserve results.

• Use daily or as needed based on hair texture and activity level
• Massage well to distribute nutrients through strands
• Finish with the matching conditioner for optimal softness

Who is this for: OGX Nourishing + Coconut Milk Shampoo is intended for people with dry, frizz-prone, or damage-affected hair who want a moisturizing, gentler cleanser in a large bottle. It suits those avoiding sulfated surfactants and common additives, anyone seeking immediate softness, and shoppers who prefer a tropical, creamy scent without heavy synthetic dyes. If you need an intensive repair treatment for extreme protein loss, consider pairing this shampoo with targeted masks or treatments alongside your regular routine.

Ingredients

Water (Aqua), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycol Distearate, Cocos Nucifera (Coconut) Oil, Hydrolyzed Milk Protein, Albumen, Cocos Nucifera (Coconut) Fruit Extract, Sodium Hydrolyzed Potato Starch Dodecenylsuccinate, Polyquaternium-22, Linoleamidopropyl PG-Dimonium Chloride Phosphate, PEG-7 Amodimethicone, Polyquaternium-39, Laureth-4, PEG-150 Pentaerythrityl Tetrastearate, PPG-2 Hydroxyethyl Cocamide, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Propylene Glycol, Hexylene Glycol, Citric Acid, Sodium Citrate, Sodium Hydroxid,e Sodium Benzoate, Fragrance (Parfum).