MAYBELLINE The Falsies Lash Lift Mascara — Ultra Black, Double-Curved Brush, Fiber-Infused Volume & Length

Maybelline The Falsies Lash Lift is a fiber-infused, double-curved brush mascara that lifts, lengthens, and volumizes lashes for an instant false-lash look without extensions.

Designed to mimic the effect of a salon lash lift, this washable mascara from MAYBELLINE NY combines a curved separator brush with a fiber-enriched formula to lift lashes from the root, add thickness through the mid-shaft, and extend tips for dramatic definition. The Ultra Black shade delivers bold color while the non-clumping, smear-resistant finish keeps lashes separated and eye-catching throughout the day. Ophthalmologist tested and suitable for sensitive eyes and contact lens wearers, it offers buildable coverage so you can go from natural to full-glam with a few swipes.

How does the double-curved brush create a lifted effect?

The brush is sculpted to cup the lash line and reach both inner and outer lashes in one stroke. Its curve helps position fibers along the lash length while lifting at the root for a noticeable upward sweep without an eyelash curler.

• Double-curved head conforms to lash line for even coverage
• Separator teeth reduce clumps and isolate lashes
• Designed to coat roots and tips in a single pass

Will this mascara add volume and length without flaking?

The formula contains micro-fibers that adhere to lash strands to build both thickness and measurable length. It dries to a flexible finish that resists flakes and smudges, maintaining a clean, defined look through normal daily wear.

• Fiber infusion for visible lengthening and thickening
• Buildable coverage—layer for more drama without heaviness
• Washable formula removes with your regular cleanser or makeup remover

Is this safe for sensitive eyes and contact lens wearers?

Yes — the product is ophthalmologist tested and formulated to be suitable for sensitive eyes and those who wear contacts. It is created to minimize irritation while delivering bold Black pigment and lash-enhancing benefits.

• Ophthalmologist tested for eye safety
• Suitable for contact lens wearers and sensitive eyes
• Washable finish for straightforward removal

How do I apply it for best results and remove it easily?

Start at the base of clean, dry lashes and wiggle the wand upward to deposit fibers near the root, then sweep through to the tips for length. For removal, use a gentle cleanser or micellar water; avoid vigorous rubbing to prevent lash stress.

• Apply one to two coats for daily wear; layer up to three for a fuller look
• Wiggle motion at root enhances lift and separation
• Remove with oil-based remover or makeup cleanser for fast, residue-free cleansing

Who is this for: This mascara is for anyone seeking a lifted, faux-lash finish without extensions—ideal for people who want pronounced volume and length in a single product, wear contacts, or have sensitive eyes. It suits everyday users who prefer a clean, separated lash effect as well as makeup lovers who build dramatic eye looks for special occasions.

Ingredients

G684944 AQUA / WATER / EAU, POTASSIUM CETYL PHOSPHATE, PARAFFIN, ETHYLENE/VA COPOLYMER, COPERNICIA CERIFERA CERA / CARNAUBA WAX / CIRE DE CARNAUBA, STYRENE/ACRYLATES/AMMONIUM METHACRYLATE COPOLYMER, CERA ALBA / BEESWAX / CIRE DABEILLE, SYNTHETIC BEESWAX, BIS-DIGLYCERYL POLYACYLADIPATE-2, POLYBUTENE, CETYL ALCOHOL, STEARETH-20, GLYCERYL DIBEHENATE, STEARETH-2, PHENOXYETHANOL, SILICA, HYDROXYETHYLCELLULOSE, ACACIA SENEGAL GUM, TRIBEHENIN, CAPRYLYL GLYCOL, GLYCERYL BEHENATE, SODIUM DEHYDROACETATE, HYDROGENATED JOJOBA OIL, HYDROGENATED PALM OIL, PROPYLENE GLYCOL, DISODIUM EDTA, BUTYLENE GLYCOL, RAYON, SODIUM LAURETH SULFATE, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, PVP, METHYLPARABEN, TETRASODIUM EDTA, POTASSIUM SORBATE, BHT [+/- MAY CONTAIN / PEUT CONTENIR CI 77007 / ULTRAMARINES, CI 77266 / BLACK 2, CI 77491, CI 77492, CI 77499 / IRON OXIDES, CI 77891 / TITANIUM DIOXIDE, MICA, CI 75470 / CARMINE, CI 77288 / CHROMIUM OXIDE GREENS, CI 77742 / MANGANESE VIOLET, CI 77510 / FERRIC FERROCYANIDE] F.I.L. D250501/1