MATRIX Color Obsessed Antioxidant Shampoo for Color-Treated Hair — 10.1 fl oz, Vegan & Cruelty-Free

Matrix Color Obsessed Antioxidant Shampoo is a vegan, cruelty-free salon shampoo formulated to gently cleanse color-treated hair while helping maintain hue and shine.

This shampoo from MATRIX is designed for professionally colored hair and uses antioxidant-rich ingredients to remove impurities without stripping pigments. It’s presented in a 10.1 fl. oz. bottle and marketed as cruelty free and vegan; packaging may vary. The formula aims to extend the visual life of color between salon visits while leaving hair manageable and bright.

How does this shampoo protect my hair color?

The formula focuses on gentle cleansing combined with antioxidant activity to reduce factors that accelerate color fading. By removing dirt, oil and product buildup without aggressive surfactants, it helps preserve dye molecules on the hair shaft.

• Gentle surfactant system cleans without over-stripping pigment
• Antioxidant ingredients help shield hair surface from environmental stress
• Leaves hair smooth to reduce abrasive color loss from friction

Will it work on all types of color-treated hair?

Yes — the product is formulated for use on a wide range of color-treated hair, including permanent, demi, semi-permanent and highlights. It’s suitable for straight, wavy, curly and chemically processed textures, though results can vary with porosity and prior treatments.

• Safe for many types of salon-applied color
• Compatible with heat styling and routine at-home care
• Best paired with complementary color-care conditioners and treatments

How should I use the shampoo for best results?

Apply to wet hair, lather, and rinse thoroughly; repeat if your hair carries heavy styling product or oils. For extended color preservation, follow with a conditioner from the same Color Obsessed line and limit daily high-heat styling.

• Use a quarter-sized amount for short hair; increase for longer lengths
• Massage gently at the scalp and comb through to ends for even coverage
• Pair with color-preserving conditioner and occasional deep treatments

What ingredients and ethical features should I expect?

The shampoo is presented as vegan and cruelty free, indicating no animal-derived ingredients and no animal testing in production. It emphasizes antioxidant components to support color maintenance, though exact ingredients can vary by batch and packaging.

• Vegan formulation with no animal-derived components
• Cruelty-free label, aligned with non-animal testing protocols
• Antioxidant-containing blend to help guard against environmental stressors

Who is this for: Matrix Color Obsessed Antioxidant Shampoo is aimed at anyone with salon-colored hair looking for a daily-use shampoo that prioritizes color maintenance, gentle cleansing and ethical formulation. It fits consumers who want vegan and cruelty-free hair care packaged for at-home use between salon visits, and pairs well with other color-care products for fuller maintenance routines.