L'Oreal Paris

L'Oreal Paris Infallible Pro-Matte Foundation — Golden Beige 104, 24H demi-matte, medium buildable coverage (1 oz)

High-performance beauty made for confident daily results

£21.76

3 shoppers currently have this item in cart.

Low stock: only 10 left in inventory. Add to cart before it's gone.

Shop Pay installment options may appear at checkout where eligible.

Free shipping Secure checkout 100% refund eligible
Bundle & save Buy 2 and save checkout time

Premium beauty quality selected for United Kingdom customers.

Routine pack Build your routine pack (3)

Fast dispatch with always-free shipping and secure checkout on every order.

Free shipping

i

Free shipping on every order. Fast dispatch, tracked delivery, and secure checkout included.

Easy returns

i

Simple return flow and responsive support for eligible items.

Peak-demand shipping delays

i

During high demand, deliveries may experience short carrier delays. Tracking updates remain active for every order.

24/7 customer support

Questions before checkout? Our team is available and ready to help.

Share

Why customers choose Remedies Beauty

L'Oreal Paris Infallible Pro-Matte Foundation in Golden Beige [104] is a lightweight, longwearing liquid foundation that delivers a demi-matte, natural-looking finish for up to 24 hours.

This foundation is formulated to give medium coverage with a soft matte look that doesn’t appear flat or cakey. The air-light texture blends easily and helps blur small imperfections while maintaining natural skin movement. It’s offered in a 1 oz bottle and works with fingers, brushes, or sponges for quick daily application.

How long will the demi-matte finish last during a busy day?

The Pro-Matte formula is designed to remain visibly matte for up to 24 hours, resisting shine while preserving a skin-like texture. Longevity depends on skin type and environmental factors, but pairing with a mattifying primer can extend wear and reduce midday touch-ups.

  • Claims up to 24-hour demi-matte wear
  • Works best over a mattifying or hydrating primer depending on your skin
  • Lightweight formula minimizes cakey buildup with layered application

What coverage can I expect and how should I apply it?

This foundation provides medium, buildable coverage that evens tone and softens the appearance of minor imperfections. Start with a small amount in the center of the face, then blend outward with fingers, a brush, or a damp sponge until you reach your desired coverage.

  • Medium, buildable coverage from natural to fuller looks
  • Apply center-out for seamless edge blending
  • Layer sparingly for higher coverage without heaviness

Will this suit my skin type—oily, combination, or normal?

The demi-matte finish is especially flattering on combination and oily skin because it reduces shine while keeping a natural appearance. Normal skin types will also benefit from the lightweight feel; dry skin may want to prep with a hydrating primer or moisturizer to avoid accentuating dry patches.

  • Oily/combination: helps control shine and extend wear
  • Normal: delivers a natural matte look without tightness
  • Dry: recommended to pair with hydrating primer or moisturizer first

How does Golden Beige [104] translate on different skin tones?

Shade 104 Golden Beige is a warm-toned medium option with subtle yellow-golden undertones. It’s intended for medium complexions that benefit from a warm neutral match; always patch-test along the jawline or inner wrist to ensure the best color match before full-face application.

  • Warm golden undertones suit medium skin tones
  • Test on jawline to verify blend with neck and forehead
  • Use concealer or highlighter for customized contouring or brightening

Who is this for: L'Oreal Paris Infallible Pro-Matte Foundation in Golden Beige [104] is ideal for anyone seeking a lightweight, medium-coverage foundation with a natural demi-matte finish that lasts through long days. It’s particularly suited to combination and oily skin types, and to users who prefer a buildable formula that layers smoothly under powder, concealer, or finishing spray. Pair it with a Pro Matte-Lock primer for best results if you want extra grip and shine control.

Ingredients

INGREDIENTS: AQUA / WATER / EAU, DIMETHICONE, ISODODECANE, NYLON-12, ACRYLATES/POLYTRIMETHYLSILOXY,METHACRYLATE COPOLYMER, SILICA, BUTYLENE GLYCOL, PEG-10 DIMETHICONE, ISOHEXADECANE, ISONONYL ISONONANOATE, PENTYLENE GLYCOL, SYNTHETIC FLUORPHLOGOPITE, BIS-PEG/PPG-14/14 DIMETHICONE, MAGNESIUM SULFATE, PHENOXYETHANOL CAPRYLYL GLYCOL, ACRYLATES COPOLYMER, DISODIUM STEAROYL GLUTAMATE, DISTEARDIMONIUM HECTORITE, CALCIUM GLUCONATE PERLITE, MAGNESIUM GLUCONATE, TOCOPHEROL, ALUMINUM HYDROXIDE, [+/- MAY CONTAIN / PEUT CONTENIR, CI 77891 / TITANIUM DIOXIDE, CI 77491, CI 77492, CI 77499 / IRON OXIDES]

FAQ

Q: Can I use this foundation without primer?

A: Yes. It can be applied directly, though a primer improves longevity and texture, especially on oily or textured skin.

Q: Is Golden Beige 104 suitable for olive undertones?

A: Golden Beige 104 suits warm-medium tones; olive undertones may need adjacent shades for the best neutral match.