Loma Nourishing Shampoo for Color-Treated Hair, 12 oz — Sulfate-Free, Strengthening with Creatine & Olive Oil

LOMA Nourishing Shampoo is a sulfate- and paraben-free 12-ounce cleanser that replenishes moisture and rebuilds tensile strength for dry, color-treated, and chemically processed hair.

Designed for hair that needs both gentle cleansing and restorative care, this shampoo combines a high-performing creatine formula with olive oil and skin-care-derived surfactants. It’s formulated to be safe on keratin-treated hair and hairpieces, while delivering a fruity aromatherapy blend of cranberry and pear. Free from sulfates, parabens, gluten, and sodium chloride, it aims to protect color and minimize further stress during washing.

How does this shampoo rebuild weakened, color-treated hair?

The formula centers on creatine, which helps improve internal tensile strength more effectively than traditional proteins or keratins. That rebuilding supports strands that have been weakened by coloring, bleaching, or highlighting without adding harsh detergents. Regular use helps hair feel stronger and less prone to breakage.

• Contains creatine proven to outperform many standard protein treatments
• Reinforces internal fiber structure without heavy residue
• Suitable for chemically processed and highlighted hair

Will this shampoo moisturize dry or thirsty hair without weighing it down?

Yes — olive oil delivers immediate nourishment and slip while modern, skin-friendly cleansers remove impurities gently. The balance of hydration and light conditioning keeps strands soft without feeling greasy, making it suitable for fine to medium textures that need moisture and manageability.

• Olive oil for surface nourishment and improved combing
• Skin-care-derived surfactants that cleanse softly
• Formulated to avoid heavy buildup on the hair shaft

Is it safe for keratin-treated hair, extensions, and color-treated styles?

LOMA Nourishing Shampoo is free of sulfates and sodium chloride, ingredients that can strip keratin treatments and accelerate color fade. Because it’s formulated to be mild, it’s appropriate for keratin-treated hair, wigs, and extensions when used as part of a gentle care routine. It helps prolong smoothness and reduces the risk of treatment breakdown.

• Sulfate-free and sodium chloride-free to protect smoothing treatments
• Safe on hairpieces and extensions when used as directed
• Helps extend color longevity compared with harsh detergents

What sensory experience and scent can I expect in the shower?

The shampoo produces a creamy, easy-to-rinse lather and leaves behind a light, fruity aromatherapy of cranberry and pear. The scent is noticeable but not overpowering, designed to offer a pleasant finishing note after rinsing. Texture and slip make it simple to detangle during the wash.

• Creamy lather for smooth application and detangling
• Subtle cranberry and pear fragrance for a fresh finish
• Rinses clean without sticky residue

Who is this for: LOMA Nourishing Shampoo 12 oz is aimed at people with dry, thirsty, chemically processed, highlighted, or color-treated hair who want a restorative yet gentle daily cleanser. It’s also a good choice for anyone with keratin treatments or hairpieces seeking a sulfate- and salt-free formula that supports strength and manageability while delivering a subtle fruity scent.

Ingredients

aloe barbadensis leaf juice (aloe vera gel)*, sodium cocoyl isethionate, sodium methyl cocoyl taurate, sodium lauroamphoacetate, glyceryl stearate s.e., cetrimonium chloride, cetearyl alcohol, dimethicone, fragrance, gluconolactone, citric acid, chlorphenesin, guar hydroxypropyltrimonium chloride, polyquaternium-7, hydroxypropyl methylcellulose, olea europaea (olive) fruit oil*, persea gratissima (avocado) oil*, panthenol (vitamin b-5), glycerin* & water & lavandula angustifolia (lavender) flower/leaf/stem extract* & foeniculum vulgare (fennel) seed extract* & helianthus annuus (sunflower) seed extract*, tocopherol (vitamin e)*, hydrolyzed quinoa, creatine. *Certified Organic