LAURA GELLER NEW YORK Jelly Balm Tinted Lip Balm — Plum Happy Berry Tint, Hydrating Squalane + Vitamin E

LAURA GELLER NEW YORK Jelly Balm Tinted Lip Balm in Plum Happy is a hydrating, vegan lip tint that delivers buildable sheer-to-medium color with a semi-shine finish and skin-softening squalane and vitamin E.

This lightweight balm combines the ease of a moisturizing lip treatment with the color payoff of a creamy tint. Handmade in Italy and formulated to stay in place without feathering or bleeding, Plum Happy offers a comfortable, non-sticky wear that layers from a natural wash of color to a more defined berry tone. It’s cruelty-free and vegan, designed for daily use when you want hydration plus a flattering pop of color.

How will this balm keep my lips hydrated during the day?

The Jelly Balm contains squalane and vitamin E, two ingredients known for locking in moisture and supporting lip softness. The cushiony texture creates a barrier against dryness while feeling lightweight and non-greasy on the lips.

• Squalane helps retain natural moisture for a softer lip surface.
• Vitamin E nourishes and supports the lip skin barrier.
• Creamy jelly texture prevents flaking without stickiness.

What level of color and finish can I expect from Plum Happy?

Plum Happy delivers buildable coverage, starting as a sheer tint and deepening to medium intensity with additional layers. The finish is a polished semi-shine that enhances natural lip shape without sliding into lip lines.

• One swipe = natural, everyday tint ideal for no-makeup looks.
• Layerable for richer berry tone without caking.
• Semi-shine finish appears fresh and modern on all skin tones.

Will this product migrate or feather around my lip edges?

The formula is designed to stay put: lightweight but form-stable, so it resists bleeding into fine lines. You can confidently wear it while drinking, chatting, or throughout daily activities without worrying about migration.

• Non-feathering formula keeps color confined to the lips.
• No heavy waxy feel—comfortable, long-wear performance.
• Works well alone or layered under gloss for more shine.

Is this lip balm suitable for sensitive or ethically conscious shoppers?

Yes. The Jelly Balm is vegan, cruelty-free, and handmade in Italy with a focus on gentle hydration rather than irritant ingredients. It’s created to be comfortable for everyday wear while aligning with ethical preferences.

• Vegan and cruelty-free formulation tested for smooth application.

Who is this for: The LAURA GELLER NEW YORK Jelly Balm Tinted Lip Balm in Plum Happy is ideal for anyone seeking a multi-tasking lip product—people who want reliable hydration, a flattering buildable berry tint, and a polished semi-shine without fuss. It suits busy mornings, low-maintenance beauty routines, and travelers who prefer a single product that moisturizes and adds color. If you value vegan and cruelty-free cosmetics made with quality ingredients and prefer a non-sticky, non-feathering finish, this balm is a practical everyday choice.

Ingredients

Antioxidant to moisturize and protect skin from damage