Karseell Purple Shampoo for Blonde, Silver & Gray Hair — 16.9 oz | Neutralizes Brassiness, Sulfate-Free

Karseell Purple Shampoo is a professional-strength violet cleanser formulated to neutralize brassiness and yellow tones in light blonde, silver, gray, and highlighted hair without acting as a dye.

This sulfate- and paraben-free purple shampoo uses concentrated purple pigments to counteract warm undertones that appear in bleached and light-colored hair. Designed for use 2–3 times weekly, it helps refresh cool tones, supports color longevity against fading, and can be paired with a matching conditioner for best results. Note: this product is a toning shampoo, not a hair colorant; results are visible on hair that is level 8 or lighter. Always perform a strand test and avoid direct scalp contact if you have sensitive skin.

How quickly will I see a reduction in brassiness?

Most users notice a visible mellowing of yellow or orange tones after the first use, especially on bleached, highlighted, or naturally light hair. Full toning effects depend on hair porosity, previous treatments, and how long the shampoo is left on.

• Apply to wet hair and lather thoroughly.
• Leave on for about 1–3 minutes for light toning; extend cautiously for stronger correction.
• Rinse well to avoid over-depositing pigment.

Can I use this on gray or silver hair without discoloring it?

Yes — when used as directed, the purple pigments help neutralize yellowing on gray and silver hair and restore a cooler, more vibrant appearance. It won’t permanently alter hair color because it’s not a dye.

• Best on hair level 8 or lighter for noticeable effect.
• Avoid frequent daily use; 2–3 times weekly is recommended.
• Pair with a sulfate-free conditioner to lock in tone and moisture.

Is this safe for treated or damaged hair, and how should I apply it?

Karseell Purple Shampoo is cruelty-free, vegetarian-friendly, and formulated without sulfates and parabens to be gentler on processed hair. Because it contains strong pigments, avoid leaving it on the scalp or skin for extended periods and always test a small section first.

• Wet hair thoroughly before applying to distribute pigment evenly.
• Massage into lengths and ends, minimizing direct scalp contact.
• Rinse thoroughly and follow with a nourishing conditioner.

Will this product replace my regular shampoo and conditioner?

Use Karseell Purple Shampoo as a targeted toning treatment rather than an everyday cleanser. Replacing your regular shampoo with this formula 2–3 times per week helps keep unwanted warm tones at bay without overloading hair with pigment.

• Rotate with a gentle everyday shampoo on non-toning days.
• Use the complementary conditioner to maintain softness and manageability.
• Adjust application frequency based on how your hair responds.

Who is this for: Karseell Purple Shampoo is intended for people with bleached, highlighted, light blonde, silver, or gray hair who want to reduce yellowing and brassiness at home. It is not designed to color dark natural hair and should be used with care on sensitive scalps. Ideal for salon clients, at-home color maintainers, and anyone seeking a cruelty-free, sulfate- and paraben-free toning option in a large 16.9 oz (500 ml) size.

Ingredients

Aqua, Cocamide Dea, Glycerin, Cocamidopropyl Betaine, Sodium Chloride, Dimethiconol, Sodium Dodecylbenzenesul Fonale, Phenoxyethanol, Methylparaben, Ethylparaben, Propylene Glycol, Dimethicone, Zinc Pyrithione, Cellulose Gum, Dmdm Hydantoin, Fragrance, Polyquaternium-10, Sodium Acetate, lsopropyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Acrylates/c10-30 Alkyl Acrylate Crosspolymer, Dihydroxypropyl Peg-5 Linoleammonium Chloride, Cetrimonium Chloride, Benzyl Alcohol, Quaterniuim-80, Ci 60730, Methylisothiazolinone, Citric Acid, Butylene Glycol, Lysine, Histidine, Arginine, Aspartic Acid, Threonine, Acylates Copolymer, Glyceryl Stearate Se, Proline, Glycine, Alanine, Hexamidine Diisethionate, Etidronic Acid.