ED HARDY Sorry Not Sorry Extreme 50X Black Bronzer — 10 oz Matte Deep Black, Tattoo Protecting

ED HARDY Sorry Not Sorry Extreme 50X Black Bronzer is a 10-ounce matte-finish tanning lotion formulated for instant and long-lasting deep black bronzing while helping preserve tattoo color and skin hydration.

Upgrade your tanning routine with a high-performance bronzer designed for bold, immediate results and sustained color payoff. This 50X formulation blends intense levels of DHA with natural and cosmetic bronzers to deliver a very dark, matte-looking bronze right away and continued development over time. Built-in tattoo and color-fade protectors help maintain the vibrancy of body art while conditioning ingredients like avocado, aloe vera, cucumber extract, macadamia nut, and almond oil support skin softness and moisture.

How quickly will I see a darker tone after applying this bronzer?

You’ll notice an immediate visible darkening from the cosmetic bronzers in the formula the moment you apply the lotion. DHA and natural bronzers continue to react with your skin over the next several hours for deeper, sustained color development. Expect both an instant cosmetic effect and a progressive tan boost.

• Instant black tint from cosmetic bronzers for immediate impact
• DHA-driven development that deepens color over hours
• Matte finish that reduces shine while intensifying tone

Will this protect or affect my tattoos and their color?

The product includes Tattoo and Color Fade Protection to help preserve tattoo definition and luster as your skin tans. These protective agents aim to reduce the loss of pigment intensity that sometimes accompanies tanning. It’s formulated so tattoos remain a visual element of your bronzed look rather than fading into it.

• Specialized protectors to reduce tattoo color fading
• Formulation balances deep bronzing with tattoo preservation
• Use on tattooed areas for consistent color and contrast

What skin-care benefits does the lotion provide while tanning?

This bronzer pairs colour performance with skin conditioning: aloe vera and cucumber extract soothe and hydrate, while avocado, macadamia nut, and almond oils supply nourishment and help maintain softness. The combined effect is less drying than many high-DHA products, giving a smoother feel and more comfortable wear. Still, the formula advises washing hands after application to avoid unwanted staining.

• Aloe vera and cucumber extract for soothing hydration
• Avocado, macadamia, and almond oils for nourishment and conditioning
• Balanced to limit dryness common with strong DHA blends

How should I use this bronzer for best, even results?

Apply evenly to clean, exfoliated skin, working the lotion into dry areas such as elbows, knees, and feet to avoid patchiness. Use sparingly around hands and wash thoroughly after application to prevent staining. For long-lasting buildable color, reapply as directed and maintain skin hydration between sessions.

• Start on exfoliated, clean skin for uniform coverage
• Massage into dry-prone areas to prevent darker spots
• Wash hands after use and reapply to build depth over time

Who is this for? ED HARDY Sorry Not Sorry Extreme 50X Black Bronzer is aimed at experienced tanners and anyone seeking an intense, matte black bronzed look—including those who want their tattoos to stay bold and defined. It’s best suited for users comfortable with high-DHA, high-impact formulas who follow proper application: exfoliation beforehand, careful blending on joints, and hand washing after use. If you want dramatic instant color paired with progressive development and skin-conditioning ingredients, this 10-ounce bottle delivers a performance-focused option for booth or at-home tanning routines.

Ingredients

Aqua (Water), Cocos Nucifera Fruit Extract, Dimethicone, Dihydroxyacetone, Isopropyl Myristate, Sodium Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Parfum, Cannabis Sativa Seed Oil, Panthenol, Prunus Amygdalus Dulcis Oil, Macadamia Ternifolia Seed Oil, Tyrosine, Acetylarginyltryptophyl Diphenylglycine, Persea Gratissima Oil, Cucumis Sativus Fruit Extract, Aloe Barbadensis Leaf Juice, Theobroma Cacao Extract, Vitex Agnus Castus Extract, Acetyl Tyrosine, Glycerin, Alcohol, Butylene Glycol, Hydrolyzed Vegetable Protein, Adenosine Triphosphate, Caffeine, Camellia Sinensis Leaf Extract, Ascorbic Acid, Tocopherol, Citronellyl Methylcrotonate, Phenoxyethanol, Ethylhexylglycerin, Polysorbate 80, Citric Acid, Benzyl Benzoate, Benzyl Salicylate, Citral, Geraniol, Limonene, Linalool, Caramel, Yellow 5 (CI 19140), Green 5 (CI 61570), Red 33 (CI 17200), Red 40 (CI 16035)