Aveda Blue Malva Color Conditioner — Purple Conditioner for Blonde, Silver & Gray Hair, 8.5 fl oz | Neutralizes Brassiness, Deep C

Aveda Blue Malva Color Conditioner is a purple-toned conditioner that neutralizes brassiness and adds silvery brightness while deeply conditioning hair.

Formulated with blue malva and coneflower and made 96% from naturally derived ingredients, this Aveda conditioner is designed to lift unwanted yellow and orange tones in gray, silver, and blonde hair. It delivers targeted color-enhancing pigments alongside moisturizing conditioning agents to leave hair softer, more manageable, and visually brighter. Use it as part of a color-maintenance routine to refresh cool tones between salon visits.

How does this conditioner neutralize brassiness?

The conditioner uses blue/purple pigments to counteract warm yellow and orange tones on the hair color spectrum. When applied, those pigments deposit lightly on the hair shaft to visually balance and cool brassy hues without permanent dyeing. Results depend on your starting color and hair porosity; chemically treated hair can accept more pigment.

• Blue malva extract provides the blue-violet tint that offsets brassiness.
• Use every 2–3 shampoos for ongoing tone maintenance.
• Leave on 2–5 minutes for a standard deposit; extend time for deeper toning.

What conditioning benefits does it provide?

Beyond color-enhancing pigments, the formula contains conditioning agents to improve softness and manageability. It helps smooth the hair surface and detangle while adding visual shine, so hair looks refreshed as well as toned. This makes it a two-in-one step for tone and care.

• Deep-conditioning ingredients restore moisture and reduce friction.
• Leaves hair feeling softer and easier to comb or style.
• Adds subtle shine without heavy silicones or mineral oils.

How should I use Aveda Blue Malva for best results?

Apply to clean, shampooed hair — Aveda recommends pairing with Blue Malva Shampoo — then work evenly through lengths and ends. Leave it on for 2–5 minutes for a standard freshening; extend the processing time for stronger color deposit, especially on porous or pre-lightened hair. Rinse thoroughly and repeat as part of your regular wash cycle every few shampoos for consistent cool tones.

• Shampoo first (Blue Malva Shampoo recommended) and towel-dry before applying.
• Massage through mid-lengths to ends; avoid heavy application at roots unless desired.
• Rinse thoroughly after processing to control deposit level.

Is this product clean and suitable for my routine?

The formula is 96% naturally derived per ISO 16128, using plant-based and mineral ingredients alongside water. Aveda’s Blue Malva Color Conditioner is free from animal-derived ingredients, silicones, mineral oil, SLS/SLES, synthetic fragrance, parabens, phthalates, petrolatum, paraffin, and formaldehyde donors. It’s vegan and aligns with Aveda’s sustainability and cruelty-free commitments.

• 96% naturally derived* — plant and mineral sources plus water (ISO 16128).
• Formulated without common synthetic and animal-derived ingredients.
• Certified B Corp brand values; Leaping Bunny approved.

Who is this for? If you have gray, silver, platinum, or blonde hair and want to reduce yellow or orange cast while adding conditioning benefits, Aveda Blue Malva Color Conditioner is made for maintenance between color services. It fits clients who prefer formulas with a high proportion of naturally derived ingredients and who want a modest, controllable blue-violet deposit rather than a permanent dye. Avoid use if you need a permanent color change; for chemically treated or very porous hair, start with a short processing time to judge deposit intensity.

Ingredients

Ingredients: Water Aqua Eau, Dipalmitoylethyl Hydroxyethylmonium Methosulfate, Stearyl Alcohol, Cetearyl Isononanoate, Glycerin, Behenamidopropyl Ethyldimonium Ethosulfate, Malva Sylvestris (mallow) Leaf Powder, Distearyldimonium Chloride, Prunus Amygdalus Dulcis (sweet Almond) Oil, Orbignya Oleifera (babassu) Seed Oil, Glycine Soja (soybean) Oil, Hydrolyzed Wheat Protein, Hydrolyzed Wheat Starch, Dicaprylyl Ether, Glyceryl Stearate, Isopropyl Alcohol, Cetyl Alcohol, Cetrimonium Chloride, Cetyl Hydroxyethylcellulose, Guar Hydroxypropyltrimonium Chloride, Oryzanol, Tocopheryl Acetate, Caramel, Fragrance (parfum), Linalool, Citronellol, Limonene, Sodium Citrate, Citric Acid, Potassium Sorbate, Phenoxyethanol, Basic Red 76, Basic Blue 99 ILN45199 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.