Amika Anti-Frizz Shampoo 275ml — smoothing, humidity protection, 72hr frizz control

Amika Forget Frizz Anti-Frizz Shampoo is a salon-grade cleansing treatment that reduces frizz and locks in lightweight moisture for up to 72 hours while shielding hair from humidity.

This shampoo is formulated to be the first step in a frizz-control routine for medium to thick, coarse hair types (2a–4c). Using extended humidity-shield technology alongside botanical extracts, it cleanses without stripping, improves manageability, and creates a smoother base so conditioners and styling products perform better in damp or humid conditions.

How does this shampoo reduce frizz and protect against humidity?

The formula forms a temporal barrier on the hair cuticle that helps prevent moisture from the air from disrupting the hair shaft, which is a common trigger for frizz. Combined with humectant and smoothing ingredients, it helps hair stay controlled and glossy between washes.

• Extended humidity-shield technology helps block environmental moisture.
• Lightweight hydrators smooth the cuticle without weighing hair down.
• Botanical extracts contribute to manageability and shine.

Will this work for my hair type and texture?

Amika Forget Frizz is designed for medium to thick, coarse textures and supports a wide range of curl patterns from loose waves to tight coils. It provides enough moisture to reduce flyaways and frizz while remaining light enough to avoid heavy buildup on denser hair.

• Suitable for hair types 2a through 4c, especially coarse strands.
• Balances hydration so curls keep shape without excess weight.
• Improves comb-through and styling ease after rinsing.

How should I use it for best results and how long will effects last?

Use Forget Frizz as the cleansing step in your routine: shampoo, rinse, and follow with a compatible conditioner or treatment for sealing. Clinically tested performance reports frizz reduction lasting up to 72 hours when used as directed, though individual results depend on hair condition and environmental exposure.

• Apply to wet hair, lather, and rinse thoroughly; repeat if needed.
• Pair with Amika anti-frizz conditioner or leave-in for longer control.
• Reapply styling products on humid days to refresh protection.

Is the formula gentle and practical for regular use?

The shampoo is formulated to cleanse effectively while maintaining essential moisture, making it suitable for routine use rather than occasional clarifying only. It aims to clean without over-drying, supporting a smoother, more manageable foundation for follow-up treatments.

• Removes buildup while preserving lightweight hydration.
• Non-stripping base supports frequent use for frizz-prone hair.
• Compatible with other styling and conditioning products in the Amika line.

Who is this for: Amika Forget Frizz Anti-Frizz Shampoo is ideal for anyone with medium to thick, coarse hair types seeking a reliable, everyday cleansing product that reduces frizz and improves manageability in humid climates. If your curls or waves lose definition in moisture-rich air or you want a smoother base for styling, this shampoo helps you maintain control and shine between washes.

Ingredients

Water/Aqua/Eau, Sodium Cocoyl Isethionate, Cocamidopropyl Hydroxysultaine, Cocamidopropyl Betaine, Glycerin, Cocamide MIPA, Glycolic Acid, Lactic Acid, Hippophae Rhamnoides (Sea-Buckthorn/Argousier) Fruit/Seed Oil, Cocos Nucifera (Coconut) Oil, Nymphaea Alba (Water Lily) Root Extract, Aloe Barbadensis Leaf Juice, Panthenol, Trehalose, Ethyl Linoleate, Ethyl Oleate, Polyglyceryl-10 Laurate, Caprylic Acid, Xylitol, Tocopherol (Vitamin E/Vitamine E), Cetearyl Alcohol, Behentrimonium Chloride*, Phenyl Trimethicone, Propylene Glycol, Ethylhexylglycerin, Polyquaternium-7, Sorbitol, Sodium Lignosulfonate, Ceresin, Tetrasodium Glutamate Diacetate, Magnesium Aluminum Silicate, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Benzyl Alcohol, Citric Acid, Phenoxyethanol, Fragrance/Parfum *antistatic agent/agent antistatique