Alterna

Alterna Caviar Anti-Aging Replenishing Moisture Shampoo 8.5 fl oz — Color-Safe, Lightweight Hydration

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£48.30

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Product details

Alterna CAVIAR Anti-Aging Replenishing Moisture Shampoo is a luxurious, moisture-replenishing shampoo formulated with caviar extract and Sea Silk to help restore softness, smoothness, and manageability while protecting color-treated hair.

This salon-grade shampoo combines nutrient-rich caviar extract and Sea Silk technology to address dryness, brittleness, and the visible effects of environmental stress on hair. Designed as the cleansing step in the CAVIAR Anti-Aging Replenishing system, the lightweight formula aims to detangle, add shine, and prepare hair for conditioning and styling. It’s suitable for color-treated and chemically processed hair, and pairs with the matching conditioner for best results.

How does this shampoo restore moisture without weighing hair down?

The formula uses a balance of emollients and lightweight conditioning agents to replenish hydration while maintaining natural movement. Rather than heavy oils, it relies on Sea Silk and other smoothing components to add softness and shine without limpness.

  • Caviar extract supplies amino acids and lipids to support hair surface conditioning.
  • Sea Silk technology smooths the cuticle for enhanced shine and detangling.
  • Lightweight surfactants cleanse without stripping essential moisture.

Will this shampoo protect my color-treated hair from fading?

This shampoo is formulated to be color-conscious; it cleanses gently while helping to maintain vibrancy by minimizing harsh stripping. Regular use as part of the CAVIAR system helps preserve finish and gloss between color appointments.

  • Gentle cleansing reduces the amount of pigment loss from harsh detergents.
  • Cuticle-smoothing ingredients reflect light for a fresher, glossier appearance.
  • Pairs with color-protecting conditioners and treatments for best longevity.

How does it defend hair against daily stressors like heat and environmental damage?

The blend of protective agents targets multiple sources of damage — from heat styling to pollution — by smoothing and reinforcing the hair surface. While not a substitute for thermal shields, it enhances the hair’s resilience and appearance when used consistently.

  • Cuticle-smoothing reduces friction and helps lower breakage during styling.
  • Antioxidant-rich extracts help counteract environmental aggressors.
  • Works best with complementary heat-protectant products for added shielding.

How do I use this shampoo for noticeable results after one wash?

Apply to wet hair, massage to create a gentle lather, then rinse thoroughly. For optimal transformation, follow with Alterna CAVIAR Anti-Aging Replenishing Moisture Conditioner and your preferred styling protection.

  • Use a quarter-sized amount for short hair; increase for longer lengths.
  • Massage scalp and lengths for 30–60 seconds to lift impurities and distribute moisture.
  • Rinse, then condition to lock in softness and manageability.

Who is this for: Alterna CAVIAR Anti-Aging Replenishing Moisture Shampoo is designed for anyone with dry, dull, color-treated, or chemically processed hair seeking a luxury cleansing step that improves softness and manageability. It’s especially useful for shoppers who want salon-quality ingredients like caviar extract and Sea Silk in their daily haircare, and those who pair professional shampoos with targeted conditioners and styling protectants for complete hair transformation.

Ingredients

Water/Aqua/Eau, Disodium Laureth Sulfosuccinate, Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Cocamidopropyl Hydroxysultaine, Sodium Lauroyl Sarcosinate, Cocamidopropylamine Oxide, Acrylates Copolymer, Methyl Gluceth-20, Glycereth-26, Glycol Distearate, Alaria Esculenta Extract, Helianthus Annuus (Sunflower) Seed Oil, Linum Usitatissimum (Linseed) Seed Oil, Butyrospermum Parkii (Shea) Butter, Soy Amino Acids, Saccharomyces/Magnesium Ferment, Saccharomyces/Copper Ferment, Saccharomyces/Silicon Ferment, Saccharomyces/Zinc Ferment, Saccharomyces/Iron Ferment, Phospholipids, Tocopheryl Acetate, Superoxide Dismutase, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Caviar Extract, Glycerin, Polysilicone-15, Ascorbic Acid, Divinyldimethicone/Dimethicone Copolymer, Guar Hydroxypropyltrimonium Chloride, Butylene Glycol, Caprylyl Glycol, Amodimethicone, Alcohol, Decyl Glucoside, Dihydroxypropyl PEG-5 Linoleammonium Chloride, Polyquaternium-7, Polyquaternium-10, Citric Acid, Aminomethyl Propanol, Pentasodium Triphosphate, Acetic Acid, Sodium Acetate, Sodium Phytate, Disodium EDTA, Tetrasodium EDTA, Lauryl Alcohol, C11-15 Pareth-7, C12-13 Pareth-3, C12-13 Pareth-23, Laureth-9, Trideceth-12, PEG-4 Laurate, PEG-4 Dilaurate, Hexylene Glycol, Isopropyl Alcohol, PEG-4, Chlorphenesin, Phenoxyethanol, Iodopropynyl Butylcarbamate, Benzoic Acid, Potassium

FAQ

Q: Is this shampoo safe for color-treated hair?

A: Yes. It’s formulated to gently cleanse while helping preserve color vibrancy when used as part of the CAVIAR system.

Q: How often should I use this shampoo?

A: Use it as your regular shampoo—daily or several times weekly—based on hair type and scalp needs.