Alex Costa Clarifying Shampoo for Men — 8 oz Forte Series, Sulfate-Free Buildup Removal & Hydrating Finish

Alex Costa Clarifying Shampoo by Forte Series is a salon-grade, sulfate-free cleanser formulated to remove styling product buildup while leaving hair refreshed and ready for styling.

This clarifying shampoo was developed for men who use pomades, clays, waxes and daily styling products that can leave residue on hair and scalp. Formulated under Alex Costa's Forte Series, it balances a deep clean with gentle ingredients and a cooling finish so the scalp feels invigorated without excess dryness. Use it as a periodic reset or whenever hair feels weighed down to restore natural bounce and manageability.

How does this shampoo remove buildup without stripping my hair?

The formula targets product residue and accumulated oils while avoiding harsh sulfates that can over-dry hair. It lathers effectively to lift away styling ingredients and environmental grime, yet includes conditioning elements to preserve moisture and softness.

• Powerful cleansing agents remove waxes, clays, and pomade residue.
• Sulfate-free base reduces irritation for sensitive scalps.
• Formulated to rinse clean so hair retains natural oils and body.

When should I use this clarifying shampoo in my routine?

Use the clarifying shampoo as-needed or once a week, depending on your styling frequency and hair type. It's ideal before a heavy styling session or anytime hair feels dull, heavy, or product-coated.

• Weekly reset for regular product users.
• Before styling to create a clean foundation.
• After travel, gym sessions, or exposure to pollution for a fresh scalp.

Will this shampoo work with my styling and conditioning products?

This cleanser prepares hair for styling by removing barriers that prevent products from performing. After rinsing, follow with a hydrating conditioner or styling product of your choice to lock in moisture and shape.

• Clears residue so pomades and waxes apply more evenly.
• Compatible with Forte Series Hydrating Conditioner for balanced finish.
• Leaves hair receptive to styling products and easier to manage.

How do I use the product for best results?

Wet hair thoroughly and use a quarter-sized amount, massaging the clarifying shampoo into roots and along the length, then rinse completely. For heavier buildup, repeat once; finish with a conditioner to restore moisture and softness.

• Wet hair with cool or lukewarm water to close cuticles after washing.
• Lather into scalp for 30–60 seconds to lift residue.
• Rinse thoroughly and follow with a conditioner for hydration.

Who is this for: This product suits men who regularly style their hair and need a reliable way to remove product buildup without sacrificing scalp comfort. It’s a good pick for those with sensitive or irritation-prone scalps who prefer sulfate-free formulas, anyone prepping hair for precise styling, and men seeking a salon-grade, influencer-developed solution from Alex Costa’s Forte Series. Keep it on hand as a weekly clarifier or an occasional deep-clean step whenever hair needs a fresh start.

Ingredients

Water (Aqua), Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, PEG-120 Methyl Glucose Dioleate, Panthenyl Hydroxypropyl Steardimonium Chloride, Lauryl Glucoside, Sodium Methyl Oleoyl Taurate, Coco-Glucoside, Mentha Piperita (Peppermint) Oil, Caprylyl Glycol,