URBAN DECAY

URBAN DECAY Anti-Aging Eyeshadow Primer Potion — Nude Eye Primer, 0.33 fl oz, Long-Lasting & Crease-Resistant

High-performance beauty made for confident daily results

£40.16

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Why customers choose Remedies Beauty

Urban Decay Anti-Aging Eyeshadow Primer Potion is a nude, vegan eye primer that smooths lids, boosts eyeshadow color, and keeps makeup crease-free all day.

This lightweight, nude-tinted primer is designed to create a smooth base for eyeshadow and eyeliner while addressing texture and visible signs of aging around the eye. Formulated with targeted skin-supporting ingredients, the primer helps blur fine lines and even skin tone so pigments apply more evenly and stay vibrant longer. The product is vegan, paraben-free, and comes with a precise flocked wand to control the amount you apply.

How does this primer keep eyeshadow crease-free on oily or hooded lids?

The formula grips powder and cream shadows to the skin so color stays in place instead of collecting in the crease. Its tacky-but-smooth finish creates a long-wearing anchor that reduces smudging and settling, even on oilier eyelids.

  • Nude tint neutralizes lid discoloration for consistent shadow payoff.
  • Lightweight texture prevents heaviness that can cause creasing.
  • Flocked wand allows thin, controlled application to targeted zones.

What anti-aging benefits does the primer offer for mature or crepey skin?

Beyond immediate smoothing, the primer contains active ingredients that support skin elasticity and surface refinement over time. Regular use can help reduce the appearance of fine lines and improve skin texture without feeling heavy or greasy.

  • Dermaxyl helps smooth the look of wrinkles for a softer lid appearance.
  • Kalpariane hydrates and firms, targeting loss of elasticity.
  • Optical blurring pigments minimize redness and soften uneven texture.

Will this primer intensify and prolong different eyeshadow finishes?

Yes — the formula enhances the payoff of mattes, shimmers, metallics, and glitters so shades appear truer and last longer. It locks pigments in place and reduces fading, making it easier to maintain a polished eye look throughout the day.

  • Makes metallics and shimmers appear brighter and more reflective.
  • Prevents matte shadows from looking patchy or settling into lines.
  • Helps glitter and sparkle adhere better with less fallout.

How do I apply the Anti-Aging Eyeshadow Primer Potion for best results?

A small amount goes a long way—use the flocked applicator to apply a thin layer across the eyelid and blend with your fingertip or a brush. Allow a few seconds to set before adding eyeshadow or liner for optimal adhesion and color vibrancy.

  • Apply one light swipe per lid; avoid over-applying to prevent stiffness.
  • Focus on the mobile lid and inner corners for even color payoff.
  • Layer shadow gradually for intensity; the primer keeps layers seamless.

Who is this for: The Urban Decay Anti-Aging Eyeshadow Primer Potion is suited to anyone seeking longer-lasting, crease-resistant eye makeup—especially those with mature, textured, or oily lids who want smoother-looking skin and intensified color. It’s a vegan, paraben-free choice for everyday makeup wearers and beauty pros who need dependable staying power and refined finish.

Ingredients

ISODODECANE • TALC • MICA • CYCLOPENTASILOXANE • TRIMETHYLSILOXYSILICATE • TRIETHYLHEXANOIN • ORYZA SATIVA EXTRACT / RICE EXTRACT • TRIHYDROXYSTEARIN • DISTEARDIMONIUM HECTORITE • POLYETHYLENE • CI 77891 / TITANIUM DIOXIDE • SORBITAN SESQUIOLEATE • VP/HEXADECENE COPOLYMER • C12-15 ALKYL BENZOATE • DIMETHICONE • ALUMINA • CAPRYLIC/CAPRIC TRIGLYCERIDE • PHENOXYETHANOL • PEG-40 STEARATE • SYNTHETIC BEESWAX • PROPYLENE CARBONATE • HEXYL LAURATE • POLYGLYCERYL-4 ISOSTEARATE • TRIBEHENIN • CI 77163 / BISMUTH OXYCHLORIDE • PEG-10 DIMETHICONE • CI 77492 / IRON OXIDES • STEARIC ACID • ETHYLHEXYLGLYCERIN • CERAMIDE NG • PEG-10 PHYTOSTEROL • ALARIA ESCULENTA EXTRACT • CI 77491 / IRON OXIDES • LACTIC ACID • CI 77499 / IRON OXIDES • PALMITOYL HEXAPEPTIDE-12 (F.I.L. D258293/1).

FAQ

Q: Is this primer safe for sensitive eyes?

A: Formulated without parabens and cruelty-free, it’s generally gentle, but patch-test first if you have sensitive eyes.

Q: How much product do I need per application?

A: A small swipe across each lid using the flocked wand is enough—over-applying isn’t necessary.