URBAN DECAY 24/7 Longwear Eyeshadow Single — Sin (Champagne Shimmer), Creamy High-Pigment, Up to 12HR Wear

URBAN DECAY 24/7 Longwear Eyeshadow Single in Sin is a creamy, champagne-shimmer single pan that delivers intense, blendable color with up to 12 hours of crease-resistant wear.

This single eyeshadow from URBAN DECAY gives you a velvety, vegan formula designed for high pigmentation and smooth application. Sin is a luminous champagne shimmer that adds brightness to lids, inner corners, or brow bones and works seamlessly with mattes, satins, and metallics. The compact pan is travel-friendly and formulated to minimize fallout while offering reliable color payoff whether you apply dry for a soft wash or dampen for amplified intensity.

How will Sin perform throughout a long day or night?

Sin is engineered for long-lasting wear that resists creasing and fading when used on prepped lids. The formula bonds to the skin for steady color that keeps shimmer visible for hours, especially when paired with a primer or setting spray. It’s not waterproof but offers dependable stability for everyday wear and extended events.

• Up to 12 hours of visible wear under regular conditions
• Resists creasing when applied over primer
• Better longevity when applied with setting spray or damp brush

What application techniques give the best payoff with this champagne shimmer?

Sin responds well to fingers, flat shader brushes, or a dampened brush for stronger shimmer. Use your fingertip to press product onto the lid for maximum reflective payoff, or apply dry with a fluffy brush for a softer sheen. Layering over a neutral matte base helps the metallic finish stand out without emphasizing texture.

• Finger press for immediate, high-shine payoff
• Dry brush for subtle wash, damp brush for mirror-like shimmer
• Layer over mattes or primer for smoother reflectivity

Will this eyeshadow blend easily with other finishes and shades?

The creamy, super-blendable texture of URBAN DECAY 24/7 shadows is formulated to melt into surrounding colors. Sin mixes well with both warm and cool tones and pairs seamlessly with matte transition shades to build dimension without harsh edges. Because of its high pigmentation, start with a light application and build coverage for a controlled blend.

• Soft edges enable seamless transitions into mattes and satins
• High pigmentation requires gradual layering to avoid overpowering
• Works as a highlight, lid shade, or inner-corner pop

How should I prep and maintain the look for best results?

Prep lids with an eyeshadow primer to increase vibrancy and reduce creasing. For extra staying power, mist your brush with a setting spray before dipping into the pan to intensify pigment and minimize fallout. Remove at the end of the day with a gentle eye makeup remover to preserve lid health and shadow quality.

• Use Original Eyeshadow Primer Potion for brighter, crease-free color
• Mist brush with All Nighter Makeup Setting Spray for amplified shimmer
• Cleanse gently with oil-based remover to protect delicate skin

Who is this for? URBAN DECAY 24/7 Longwear Eyeshadow Single in Sin is ideal for anyone seeking a versatile champagne shimmer that can act as a lid color, highlight, or inner-corner accent. It suits makeup lovers who value high pigment, blendability, and a vegan formula that layers with other finishes. Whether you’re building everyday neutral looks or adding a luminous touch to evening makeup, Sin gives easy-to-control shine and dependable wear.

Ingredients

MICA • TALC • CAPRYLIC/CAPRIC TRIGLYCERIDE • CI 77891 / TITANIUM DIOXIDE • CI 77491 / IRON OXIDES • ZINC STEARATE • CI 77007 / ULTRAMARINES • CI 77742 / MANGANESE VIOLET • SODIUM DEHYDROACETATE • PHENOXYETHANOL • SORBIC ACID • CI 77499 / IRON OXIDES • CI 77492 / IRON OXIDES • SILICA • TIN OXIDE • CAFFEINE • CELLULOSE • BORON NITRIDE (F.I.L. D268607/1).