Tower 28 LipSoftie Tinted Lip Balm — Watermelon Kiwi, Hydrating Gloss & Overnight Mask (0.38 oz)

Tower 28 LipSoftie Tinted Lip Balm in Watermelon Kiwi is a glossy, cushiony lip treatment that hydrates, soothes and adds a sheer baby-pink tint you can wear day or night.

Formulated for sensitive and easily irritated lips, this multitasking balm blends jojoba oil, shea butter and lysine into a smooth, non-sticky base that comforts chapped lips and adds a juicy, food-grade fragrance. The vintage-inspired dome applicator lays down an even, glassy layer for everyday wear, and the formula doubles as an intensive overnight mask when applied more thickly.

How does LipSoftie help lips feel softer and more comfortable?

LipSoftie combines emollients and humectants to condition the lips and reduce surface dryness. Jojoba oil and shea butter create a protective, smoothing film while lysine supports visible improvement in texture over repeated use.

• Jojoba oil seals in moisture and leaves a silky finish
• Shea butter restores suppleness and cushions delicate skin
• Lysine supports repair-like benefits from regular application
• Non-sticky gloss finish for comfortable, everyday wear

What kind of tint and scent does the Watermelon Kiwi shade deliver?

Watermelon Kiwi provides a sheer baby-pink wash that enhances natural lip color without heavy pigment. The scent is a pleasant, food-grade fruity note designed to feel fresh and playful rather than overpowering.

• Subtle baby-pink tint that flatters most skin tones
• Light, food-safe watermelon and kiwi fragrance
• Glossy finish for a juicy, healthy-looking sheen
• Available in multiple flavor options for personal preference

How should I use this balm for daytime and overnight care?

For daytime, squeeze and glide the dome applicator once or twice across lips for a thin, glossy layer that hydrates and adds tint. For overnight repair, apply a thicker coat before bed to let emollients do deeper restorative work while you sleep.

• Day: light layer for hydration and shine
• Night: thicker coat as an overnight lip mask
• Reapply throughout the day for continuous comfort
• Use on sensitive or chapped lips as needed

Is this product suited for sensitive skin?

Tower 28 designed LipSoftie with sensitivity in mind, using gentle, dermatologist-minded ingredients and a vegan formula that avoids common irritants. It’s formulated to soothe irritated lips and deliver comfort without stinging or heavy chemical fragrances.

• Vegan, non-sticky formulation built for sensitive skin
• Dermatologist-minded ingredient choices
• Clinically shown hydration benefits in product testing
• Free from harsh, irritating additives

Who is this for: Tower 28 LipSoftie in Watermelon Kiwi is ideal for anyone seeking a gentle, multitasking lip product that adds a sheer tint, glossy finish and real hydration. It works well for those with sensitive or frequently chapped lips who want an easy, wearable balm that doubles as an overnight treatment—perfect for everyday touch-ups, travel, and bedside skincare routines.