Tower 28 LipSoftie Tinted Lip Balm — Red Bean Mochi (0.38 oz) | Hydrating, Non-Sticky Overnight Lip Mask

Tower 28 LipSoftie is a clinically proven, non-sticky tinted lip balm that hydrates like a treatment and can double as an overnight lip mask.

Designed for sensitive lips, this sheer rosy-nude balm blends jojoba oil, shea butter and lysine to soothe, repair and seal in moisture while delivering a juicy, food-grade Red Bean Mochi tint. The domed applicator lays down a glossy, comfortable layer that wears like a balm but performs like a concentrated treatment—use it all day for hydration or apply thicker before bed as an overnight mask.

How does LipSoftie hydrate without feeling sticky?

LipSoftie’s formula prioritizes slip and comfort: lightweight emollients and humectants absorb quickly to replenish moisture without tackiness. Its non-greasy finish gives a glassy shine that doesn’t cling to lips or hair.

• Jojoba oil and shea butter create a smooth, emollient barrier.
• Lysine supports visible surface repair and reduces roughness.
• Vegan, non-sticky texture for comfortable all-day wear.
• Clinically proven to hydrate sensitive, irritated lips.

What kind of tint and flavor does Red Bean Mochi give?

Red Bean Mochi is a sheer rosy-nude that enhances your natural lip color while remaining translucent and buildable. The flavor is food-grade and non-artificial, selected to be pleasant for sensitive mouths without stinging.

• Sheer, glossy rosy-nude tint that complements many skin tones.
• Subtle food-grade flavor designed for comfort and safety.
• Glossy finish that looks juicy, not heavy or opaque.

How do I use it day versus night?

During the day, squeeze and swipe the vintage-inspired dome applicator for a thin, even layer that hydrates and adds shine. At night, layer a thicker coat to let the richer ingredients absorb as an overnight mask for deeper repair.

• Day: single thin swipe for moisture and glossy tint.
• Night: apply a generous layer as an overnight treatment.
• Reapply as needed after eating or throughout the day for lasting comfort.

Is this suitable for sensitive or irritated lips?

Yes—LipSoftie is formulated specifically for sensitive skin and has been clinically shown to hydrate and soothe. The clean, vegan ingredients minimize irritation while delivering targeted moisture to cracked or chapped lips.

• Dermatologist-minded formula built around real skin needs.
• Vegan, clean formulation avoids common irritants.
• Clinically proven to comfort and visibly repair lips.

Who this product is for: LipSoftie in Red Bean Mochi is ideal for anyone with sensitive, dry or frequently chapped lips who wants a comfortable, non-sticky balm that tints and treats. It suits those who prefer clean, food-grade flavors, a glossy finish without heavy pigmentation, and a dual-purpose product that performs both as a daily hydrating balm and an overnight restorative mask. Perfect for minimal-beauty routines, frequent mask-wearers, or anyone seeking a simple, effective lip treatment in a convenient 0.38 oz tube.