The Lip Bar

The Lip Bar Nonstop Liquid Matte Lipstick — Mastermind (Deep Blood Red), High-Pigment & Long-Wear

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£26.61

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Product details

Mastermind is a deep blood-red liquid matte lipstick from The Lip Bar that delivers high-impact pigment, a velvety matte finish, and long-wear comfort thanks to jojoba oil and vitamin E.

Mastermind is part of The Lip Bar's Nonstop Liquid Matte range, formulated to give full, saturated color in a single swipe while maintaining moisture. The texture applies like a gloss, sets to a comfortable matte, and resists fading for much of your day. Vegan, cruelty-free, and free from gluten, this .24 fl oz tube is made for bold color lovers who want performance without compromise.

How bold and true-to-color is Mastermind on first application?

Mastermind is highly pigmented, designed to deliver the deep blood-red tone you see in promotional images with minimal layering. The opaque formula covers natural lip color quickly so you get an intense result after one or two coats.

  • Ultra-rich pigments for immediate opacity.
  • Gloss-like glide for smooth, even application.
  • Opaque payoff reduces need for multiple layers.

Will this matte lipstick feel drying after it sets?

Although it dries to a matte finish, Mastermind contains jojoba oil and vitamin E to help maintain comfort and reduce flaking. The finish is velvety rather than chalky, so lips feel wearable through regular daily activities.

  • Jojoba oil and vitamin E help condition and soften lips.
  • Formulated to avoid overly tight or flaky sensations.
  • Best results when applied over well-exfoliated, hydrated lips.

How long will the color last and how should I remove it?

The formula is engineered for extended wear—many users see several hours of true color before noticeable fading. For removal, an oil-based cleanser or micellar water with oil is most effective at dissolving the pigment without excessive rubbing.

  • Long-wear pigments that resist light transfer.
  • Blot and reapply for reinforced staying power.
  • Use oil-based makeup remover to lift color gently.

How do I get the smoothest, most even finish?

Prep is key: exfoliate or steam lips gently, apply a lightweight balm and blot, then outline with a liner if you want precision. Apply Mastermind from the inner corner outward, blot, and add a second layer to intensify color and longevity.

  • Steam or exfoliate lips to remove dry patches.
  • Start at inner corners and stroke toward the cupid's bow for control.
  • Blot between layers to lock pigment and extend wear.

Who is this for? Mastermind is made for anyone who wants a dramatic, long-lasting red without animal-derived ingredients or gluten-containing additives. It suits makeup lovers who prefer a matte finish but still demand comfort, those who create bold looks for day or night, and shoppers seeking vegan, cruelty-free cosmetics from a brand founded by women of color. Pair it with The Lip Bar’s lip care or gloss for tailored finishes—from plush matte to high shine.

FAQ

Q: Is Mastermind vegan and cruelty-free?

A: Yes. Mastermind is vegan and never tested on animals, aligning with The Lip Bar's cruelty-free commitment.

Q: How do I remove this long-wear liquid matte?

A: Use an oil-based makeup remover or cleansing oil; massage gently to dissolve pigment, then rinse.