Pureology

Pureology Pure Volume Conditioner for Fine, Flat Color-Treated Hair — 9 fl oz, Lightweight Volume & Color Protection

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£50.33

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Product details

Pureology Pure Volume Conditioner is a lightweight, color-safe conditioner designed to boost fullness and restore natural movement to flat, fine hair.

If your hair is fine or tends to fall flat after styling, this conditioner adds body without weighing strands down while protecting color-treated hair. The formula blends lightweight conditioning agents with wheat protein to strengthen and lift, eucalyptus leaf extract to support scalp health, and Pureology’s Antifade Complex® plus UV-filtering sunflower seed extract to help preserve color vibrancy. The result is renewed shape, touchable movement, and lingering aromatherapy notes of pink grapefruit, wild rose, and cedarwood.

How does Pure Volume Conditioner create lift without heavy residue?

The formula uses weightless conditioning agents and wheat protein to expand strand diameter subtly, creating the sensation of fuller hair. Instead of thick emollients that flatten fine hair, it relies on volume-building actives and quick-rinse textures so hair feels light and bouncy after use.

  • Wheat protein strengthens and adds body at the strand level
  • Light-conditioning emollients avoid heavy buildup
  • Fast-absorbing texture leaves hair free to move

Is this safe for color-treated hair and how does it protect color?

Yes — Pureology formulated this conditioner specifically for color-treated hair and includes its patented Antifade Complex® to help maintain shade intensity. Sunflower seed extract acts as a UV filter and vitamin E provides antioxidant support, both helping reduce environmental factors that can dull color.

  • Antifade Complex® to protect color vibrancy
  • Sunflower seed UV filter and vitamin E for environmental defense
  • ZeroSulfate® and paraben-free base to preserve salon color

What performance can I expect in everyday styling?

After using this conditioner, hair should feel more voluminous with improved movement and manageability. It’s formulated to work with blow-drying and styling tools to achieve fuller looks while keeping strands soft and detangled.

  • Noticeable lift and body at roots and through lengths
  • Smoother, more manageable midlengths and ends
  • Compatible with heat styling and finishing products

How should I use Pure Volume Conditioner for best results?

For optimal volume, start with Pure Volume Shampoo, then apply a small amount of conditioner to towel-dried hair, concentrating on midlengths and ends. Leave it on for 1–2 minutes, then rinse thoroughly; for added lift, dry hair upside-down when blow-drying.

  • Apply a dime-sized amount to shampooed hair
  • Massage through midlengths and ends, wait 1–2 minutes
  • Rinse well and style as usual; pair with Pure Volume Shampoo

Who is this for: Pureology Pure Volume Conditioner is intended for people with fine or flat hair who want lightweight conditioning, added body, and color protection. It suits anyone with color-treated hair seeking salon-grade, vegan formulas that avoid sulfates, parabens, mineral oil, and animal-derived ingredients. If you want fuller-looking hair while keeping your color vibrant, this conditioner is formulated to help you get there.

Ingredients

AQUA / WATER / EAU, CETEARYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, CETYL ESTERS, ISOPROPYL MYRISTATE, ISOPROPYL ALCOHOL, PHENOXYETHANOL, PARFUM / FRAGRANCE, POLYQUATERNIUM-37, PROPYLENE GLYCOL DICAPRYLATE/DICAPRATE, TOCOPHEROL, GLYCERIN, BUTYLENE GLYCOL, PPG-1 TRIDECETH-6, CHLORHEXIDINE DIHYDROCHLORIDE, HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN, HELIANTHUS ANNUUS SEED EXTRACT / SUNFLOWER SEED EXTRACT, WHEAT AMINO ACIDS, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, SODIUM CHLORIDE, SORBITAN OLEATE, BENZOPHENONE-4, CITRIC ACID, LIMONENE, EUCALYPTUS GLOBULUS LEAF EXTRACT, ASCORBIC ACID, POTASSIUM SORBATE, DISODIUM EDTA

FAQ

Q: Can I use Pure Volume Conditioner on chemically treated hair?

A: Yes. It’s formulated for color-treated hair and includes Antifade Complex® plus UV filters to help protect color vibrancy.

Q: How often should I use this conditioner for best volume?

A: Use after every shampoo; apply a small amount to midlengths and ends, leave 1–2 minutes, then rinse for consistent lift.