PERSONA

PERSONA Maroon Waterproof Eyeliner Pencil — 24HR Creamy, Smudge-Resistant Lash & Waterline

High-performance beauty made for confident daily results

£29.98

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Why customers choose Remedies Beauty

PERSONA 24HR Maroon Waterproof Eyeliner Pencil is a creamy, long-wearing eye pencil that delivers rich maroon color for up to 24 hours without smudging, flaking, or fading.

Designed for effortless application and versatile looks, this waterproof pencil works on both the lash line and waterline. The soft, glide-on texture lets you draw precise lines or blend quickly for a smoky finish, then sets to a budge-resistant film. Made in the USA and formulated vegan, cruelty-free, paraben-free, and gluten-free, it’s a clean beauty option for everyday wear or special evenings.

How does this pencil hold up during a long day or night?

The formula is engineered to set quickly and resist oil, humidity, and minor rubbing so color stays true from morning until late. You can expect minimal transfer once the liner has set, reducing the need for touch-ups.

  • Clinically-styled 24-hour wear formula for prolonged color retention.
  • Waterproof finish minimizes smudging from moisture or perspiration.
  • Quick-setting texture prevents flaking and keeps the line crisp.

Can I use it on the waterline and for tightlining safely?

Yes — the creamy, smooth core is suitable for both waterline and tightline application, giving subtle depth or strong definition depending on technique. Because it glides without pulling, it’s easy to apply close to lashes for natural-looking fullness.

  • Soft tip allows precise placement at the lash base for tightlining.
  • Blendable for up to about 30 seconds for smoky effects without irritation.
  • Sharpenable design maintains a fine point for controlled waterline use.

What makes the texture and application user-friendly?

The pencil’s creamy, rich texture glides on smoothly without skipping, which is ideal for both quick everyday lines and more detailed looks. It’s easy to smudge immediately after application for a softer finish, yet it firms up quickly to a long-lasting, crease-resistant result.

  • Creamy formula reduces tugging for comfortable application.
  • Blendable window of about 30 seconds for smudging before it sets.
  • Traditional wooden pencil body that accepts sharpening for precise tips.

Does this product meet clean-beauty preferences?

PERSONA’s 24HR Maroon Eyeliner aligns with common clean-beauty requirements: it’s vegan and cruelty-free, formulated without parabens and gluten, and manufactured in the USA. That combination lets you prioritize ingredient standards while enjoying long-lasting performance.

  • Vegan and cruelty-free formulation — no animal testing or animal-derived ingredients.
  • Free from parabens and gluten for fewer common irritants.
  • Produced in the USA to meet domestic quality controls.

Who is this for? The PERSONA 24HR Maroon Waterproof Eyeliner Pencil is ideal for anyone who wants dependable, richly pigmented eye definition that lasts: busy professionals, evening-goers, makeup beginners who need an easy-to-use pencil, and clean-beauty shoppers seeking vegan options. Whether you prefer a sharply defined cat-eye, subtle tightlining, or a softly smoked lash line, this pencil gives you the color, control, and staying power to finish your look with confidence.

FAQ

Q: Is this eyeliner waterproof and long-lasting?

A: Yes. The formula is waterproof and designed to set for up to 24 hours with minimal smudging or fading.

Q: Can I use it on the waterline and tighten the lash line?

A: Yes. It’s creamy enough for waterline use and precise enough for tightlining; sharpen for a finer tip.