NYX PROFESSIONAL MAKEUP Thick It Stick It Thickening Brow Mascara — Black, Fiber-Infused Longwear Brow Gel (16H)

The NYX PROFESSIONAL MAKEUP Thick It Stick It Thickening Brow Mascara in Black is a vegan, fiber-infused tinted brow gel that builds natural-looking thickness, tames hairs, and lasts up to 16 hours.

This lightweight eyebrow gel combines plant-origin fibers and a precision wand to instantly tint and volumize sparse areas while brushing brows into place. Formulated to be flake-, smudge- and transfer-resistant, it’s available in eight inclusive shades and designed for layered buildability — from a subtly fuller look to drama without stiffness. The formula is cruelty-free and created for everyday use when you want quick, reliable brow definition with a natural finish.

How does this brow mascara thicken and stay natural?

The Thick It Stick It formula deposits tinted, hair-like fibers around your brow hairs to create the illusion of density while the gel binder secures them in place. Multiple thin coats increase thickness without clumping, and the result dries to a soft, brushable finish so brows move naturally.

• Plant-origin fibers add visible volume with each layer
• Tinted gel blends with your natural hair color for realism
• Lightweight binder prevents stiffness and keeps hair texture

Will it hold up through my day without smudging or flaking?

This brow gel is formulated for longwear performance and resists smudging, flaking, and transfer under typical daily conditions. While sweat- and water-resistance help maintain shape, moderate humidity or heavy contact may require touch-ups.

• Up to 16-hour wear when applied as directed
• Resistant to smudging and flaking for clean brows all day
• Best results when layered lightly and allowed to set between coats

How do I apply it for the most natural effect?

Start with clean, dry brows and use the wand to brush hairs upward and outward, following your natural shape. For increased density, let the first coat set briefly then add thin additional layers, focusing on sparse zones rather than oversaturating the entire brow.

• Use light, feathered strokes to mimic brow hairs
• Apply extra passes only where filling is needed
• Combine with a pencil or powder for precise shaping if desired

Is this product suitable for sensitive skin and everyday routines?

NYX designed this tinted brow mascara to be gentle and easy to incorporate into daily makeup steps; the vegan and cruelty-free formula avoids animal-derived ingredients. If you have particularly sensitive skin or known allergies, check the ingredient list and patch-test before full use.

• Vegan formulation—no animal-derived ingredients
• Cruelty-free and PETA-recognized brand standards
• Patch testing recommended for very sensitive skin

Who is this for? The Thick It Stick It Thickening Brow Mascara is ideal for anyone wanting instantly fuller brows with minimal effort — from beginners who prefer a one-step tinted gel to makeup enthusiasts seeking buildable volume. It works well for thin, sparse, or unruly brows and for busy routines where long-lasting, natural-looking definition matters.