NYX PROFESSIONAL MAKEUP Thick It Stick It Brow Mascara - Brunette tinted, fiber-infused brow gel, 16-hour hold

NYX PROFESSIONAL MAKEUP Thick It Stick It Brow Mascara is a vegan, fiber-infused tinted brow gel that tints, thickens, and holds brows for up to 16 hours.

Designed to build natural-looking volume and tame unruly hairs, this brunette shade gives brows instant definition while resisting flakes, smudges, and transfer. The formula uses plant-origin fibers to add visible thickness with each layer and a precision wand for controlled application. It’s offered as part of an inclusive shade range to suit many hair tones and styling preferences.

How will this brow mascara change my morning routine?

Thick It Stick It simplifies brow steps by combining tint, fiber build, and hold in one product, so you can skip multiple tools and finish brows faster. The wand lets you apply definition where you need it and blend for a softer finish in seconds.

• One-step tinting, thickening, and setting
• Precision wand for controlled strokes
• Buildable coverage lets you go from subtle to bold

Will the brunette shade look natural on my brows?

The Brunette tone is formulated to mimic the depth of medium-to-dark brown hairs without appearing flat. Because the fibers layer over your natural hairs, the result reads as dimensional and hair-like rather than painted-on, so brows appear fuller yet believable.

• Dimensional fibers create a real-hair effect
• Tint matches medium to deep brown brows
• Blendable finish prevents harsh lines

How long does the hold last and is it transfer-resistant?

This brow mascara is made for long wear—formulated to resist flaking, smudging, and transfer so brows stay styled throughout the day. The set-and-hold behavior maintains shape while the fiber content sustains visible thickness layer after layer.

• Wear up to 16 hours under normal conditions
• Flake- and smudge-resistant formulation
• Holds styled brows without stiffness or crunch

What is in the formula and is it cruelty-free?

The formula uses plant-origin fibers and is vegan, designed to add buildable texture and tint without animal-derived ingredients. NYX PROFESSIONAL MAKEUP is PETA-recognized as cruelty-free, meaning the brand does not test on animals.

• Vegan formula with plant-origin fibers
• PETA-recognized cruelty-free brand
• Suitable for layering with pencils, powders, or pomades

Who is this for? This brow mascara is for anyone who wants fuller-looking brows with minimal effort—ideal for busy mornings, quick touch-ups, or a natural enhanced look. It suits people with sparse or uneven brows who prefer a buildable, long-wearing product and those who choose vegan and cruelty-free cosmetics. Pair it with other NYX brow tools for more sculpted or dramatic results.