NYX PROFESSIONAL MAKEUP Plump Right Back Plumping Primer-Serum — Hyaluronic Acid, Dewy Hydration & Makeup Grip

Plump Right Back is a lightweight, vegan primer-serum that visibly plumps skin and locks makeup in place with hyaluronic acid, vitamins, and electrolytes.

This hybrid primer and plumping serum blends skincare and makeup prep in one step. Designed to absorb quickly, it creates a smooth, hydrated surface that helps foundation adhere and stay fresh while delivering an immediate dewy, fuller appearance. The formula combines hyaluronic acid with vitamin E, pro‑vitamin B5, magnesium, and potassium for a replenishing base that’s cruelty‑free and fast-absorbing.

How does this product prep my skin for foundation?

The Plump Right Back primer-serum smooths texture and adds slip so products spread evenly. Applied before foundation, it helps reduce visible dryness and gives a hydrated canvas for more natural, long-lasting coverage.

• Lightweight gel-cream texture for even product application
• Hyaluronic acid attracts and retains surface moisture
• Creates tacky grip that improves foundation adherence
• Fast-absorbing, non-greasy finish

What immediate visible effects should I expect?

On contact the serum-primer delivers a subtle plumping and glow, reducing the appearance of fine lines by hydrating the skin's surface. Results are immediate: skin looks smoother, fresher, and slightly more dewy without an oily residue.

• Instant fuller-looking skin from hydration
• Soft radiance that improves natural and covered finishes
• Minimized look of surface dryness and fine lines
• Non-shiny, replenished appearance throughout the day

What key ingredients are in the formula and why do they matter?

The formula focuses on hydration and skin health support at the surface level. Hyaluronic acid provides moisture retention, while vitamin E and pro‑vitamin B5 soothe and condition; magnesium and potassium help maintain skin’s energized, balanced look.

• Hyaluronic acid: draws and keeps water at the skin’s surface
• Vitamin E: antioxidant support for smoother-looking skin
• Pro‑vitamin B5: helps soften and condition skin texture
• Magnesium & potassium: electrolyte blend to refresh and energize the skin’s look

How long will my makeup last when I use this primer-serum?

The gripping, lightweight base extends wear by improving foundation adhesion and controlling makeup slip. While longevity depends on skin type and environmental factors, most users will notice foundation stays in place longer and appears refreshed across the day.

• Improved wear due to a tacky yet non-greasy primer layer
• Hydration reduces makeup breakdown from dry patches
• Suitable under liquids, creams, and powder foundations
• Vegan and cruelty-free formula supports conscientious beauty routines

Who is this for: Plump Right Back suits anyone looking for a quick, multitasking step that blends lightweight skincare with makeup priming—ideal for drier complexions that need surface hydration, makeup wearers who want longer-lasting foundation, and vegans seeking cruelty‑free options. It works well under most foundations and with a full range of face products from NYX Professional Makeup for a furnished, camera-ready finish.

Ingredients

2050488 - Ingredients: Aqua / Water / Eau, Glycerin, Peg-150 Distearate, Butylene Glycol, Pvp, Opuntia Ficus-Indica Stem Extract, Potassium Pca, Carbomer, Sodium Hyaluronate, Tromethamine, Magnesium Pca, Hydroxypropyltrimonium Hyaluronate, Caprylyl Glycol, Trisodium Ethylenediamine Disuccinate, Xanthan Gum, Panthenol, Ethylhexylglycerin, Tocopherol, Ascorbyl Palmitate, Potassium Sorbate, Phenoxyethanol, Parfum / Fragrance, Limonene, Benzyl Alcohol, Benzyl Salicylate Fil D277316/1