NYX PROFESSIONAL MAKEUP Buttermelt Powder Blush — Butta Than Before, Vegan 12HR Fade-Resistant Soft-Matte/Luminous Finish

NYX PROFESSIONAL MAKEUP Buttermelt Powder Blush is a silky, highly pigmented vegan blush that blends like powder, glides like butter, and resists fading and transfer for up to 12 hours.

Designed to give cheeks a natural, buildable flush, the Buttermelt Powder Blush combines buttery emollients with long-wearing pigments. Infused with mango, almond and shea butter, this compact powder delivers a soft-feel finish in either soft-matte or luminous sheens. The formula is vegan and PETA-recognized cruelty-free, and it comes in a range of 12 shades to suit many skin tones and makeup looks.

How does this blush stay put all day?

The Buttermelt formula pairs rich pigments with emollient butters and a fade-resistant binder system to maintain color payoff for extended wear. It’s designed to resist transfer while still blending smoothly on skin for a natural look.

• Up to 12 hours of wear for long-lasting color
• Fade- and transfer-resistant formulation
• Buttery binders for smooth application without patchiness

What shades and finishes are available?

You can choose from 12 curated shades spanning soft neutrals to brighter pinks and corals so you can find a flattering match. Finishes include soft matte for a refined look and glowy options for added luminosity on high points of the face.

• 12 highly pigmented shades to build or sheer out
• Soft matte and luminous finishes for versatility
• Works well layered with bronzer or used alone for a fresh flush

How should I apply Buttermelt Powder Blush for best results?

Tap your blush brush lightly into the pan to pick up pigment, then blend onto the cheek apples, sweep toward the temples, and add lightly across the nose if you want a sun-kissed effect. For a sculpted, warm look, layer the blush over a bronzer like the Buttermelt Bronzer.

• Use a light tapping motion to avoid overloading the brush
• Blend in circular motions for seamless edges
• Layer with bronzer or highlight to customize depth and glow

Is this product suitable for sensitive skin and ethical shoppers?

The blush is formulated without animal-derived ingredients and is certified cruelty-free by PETA, making it suitable for vegan beauty routines. As with any color cosmetic, patch testing is recommended if you have very sensitive skin or known ingredient sensitivities.

• Vegan formula with plant butters: mango, almond, and shea
• PETA-recognized cruelty-free brand
• Recommended to patch test if you have reactive skin

Who is this for: The Buttermelt Powder Blush is for anyone seeking a creamy-feeling powder blush with strong pigment payoff and long wear—perfect for makeup lovers who want buildable color, cruelty-free ingredients, and options for both natural and radiant finishes. Whether you’re creating everyday subtle warmth or a more sculpted, sunlit look, these 12 shades offer flexible, skin-friendly color that blends easily and lasts through a busy day.