MITCH High Hold Pomade — 3 oz water-based pomade for strong all-day hold and high shine

MITCH High Hold Pomade is a water-based styling product that delivers strong, all-day hold with glossy shine while rinsing out easily.

This pomade from MITCH by Paul Mitchell is formulated to shape everything from textured waves to structured pompadours. It’s designed for short- to medium-length hair and works across hair types and textures, offering definition without flaking and a citrus-tinged fragrance for a fresh finish. The formula balances control and shine while remaining water-soluble for convenient removal with shampoo.

How does MITCH High Hold Pomade keep styles in place all day?

The product uses a high-hold, water-based formula that grips hair fibers to maintain shape without stiffness. Unlike heavy oils or waxes, it allows movement while resisting humidity and frizz for long-lasting definition. It’s suitable for sculpted looks and everyday textured styles.

• High-hold formulation for secure styling
• Water-based for flexible feel and easy washout
• Controls frizz and maintains structure in humid conditions

Will this pomade work on curly or coily hair?

Yes — MITCH High Hold Pomade can define curls and coils without leaving flaky residue. It smooths strands to reduce frizz and enhances curl definition, making it useful for shaping and adding controlled shine. Use sparingly on wet or damp hair for even distribution and minimized build-up.

• Frizz-reducing finish for curl definition
• Non-flaking formula for clean texture
• Applies well to damp hair for uniform coverage

How do I apply it for the best results?

Warm a small amount between palms, then work through hair starting at the roots for structure or through mid-lengths for texture. For more control, apply to damp hair and style with a comb; for a more casual look, use on dry hair and shape with fingers. Add more product gradually—pomade concentrates, so a little goes a long way.

• Start with a pea-sized amount and build as needed
• Apply to damp hair for slick, structured looks
• Use on dry hair for piece-y texture and added sheen

What about scent and packaging sustainability?

The pomade carries an energizing agave citrus scent that provides a fresh, subtle aroma during wear. MITCH is shifting packaging toward post-consumer recycled (PCR) materials: jars will be 100% PCR, bottles 50% PCR, and tubes/tube caps 25% PCR, while closures remain from virgin materials. The brand highlights a move to reduce environmental impact without compromising product performance.

• Agave citrus fragrance for a light, refreshing scent
• Jars moving to 100% PCR materials for reduced waste
• Easy to wash out thanks to water-based formulation

Who this product is for: MITCH High Hold Pomade suits people seeking strong, shiny hold in short- to medium-length hair, including those with straight, wavy, curly or coily textures. Ideal for men and anyone who prefers sculpted or textured styles that last through the day, it’s also a good choice for users who want a product that rinses out cleanly and aligns with improved packaging sustainability.

Ingredients

Water/Aqua/Eau, Ceteareth-25, Glycerin, PVP, PEG-75 Shea Butter Glycerides, Gluconolactone, Calcium Gluconate, Sodium Benzoate, Potassium Sorbate, Sorbic Acid, Fragrance (Parfum), Alpha-Isomethyl Ionone, Citronellol, Citrus Limon (Lemon) Peel Oil, Coumarin, Juniperus Virginiana Oil, Lavandula Oil/Extract, Limonene, Linalool, Menthol, Pinene, Tetramethyl Acetyloctahydronaphthalenes, Trimethylcyclopentenyl Methylisopentenol, Vanillin