La Roche-Posay Pure Vitamin C Serum 12% — Hydrating Brightening Face Serum with Hyaluronic & Salicylic Acid

La Roche-Posay Pure Vitamin C Serum is a lightweight face serum that combines 12% L‑Ascorbic Acid with hyaluronic and salicylic acids to hydrate, brighten and refine skin texture.

This dermatologist-developed serum blends potent antioxidant vitamin C with supporting actives to target dullness, uneven texture and early signs of aging while remaining suitable for sensitive skin. The formula includes hyaluronic acid for moisture and plumping, salicylic acid for gentle exfoliation, and Neurosensine to calm reactivity. It absorbs quickly and layers well under sunscreen or makeup.

How will this serum change my skin’s radiance and tone?

Regular use helps neutralize environmental factors that dull the complexion and supports a more even-looking tone. The pure vitamin C (L‑Ascorbic Acid) in a 12% concentration is designed to brighten and help fade visible discoloration over time.

• Delivers antioxidant protection to enhance natural glow
• Targets dullness and uneven tone for a more luminous appearance
• Formulated to remain effective even if the color deepens with air exposure

Can it help reduce the look of fine lines and texture?

Yes — the combination of hydrating hyaluronic acid and vitamin C supports a firmer-looking surface and smoother feel. Salicylic acid helps refine pores and exfoliate gently, improving overall skin texture without heavy abrasion.

• Hyaluronic acid plumps and softens the look of fine lines
• Salicylic acid promotes subtle exfoliation for texture refinement
• Lightweight finish makes skin feel smooth and prepped for makeup

Is this serum appropriate for sensitive or reactive skin?

La Roche-Posay formulated this serum to balance efficacy with tolerance: Neurosensine helps soothe while the formula is allergy tested and paraben-free. It is non-comedogenic and designed to be gentle, but patch testing is recommended if you have highly reactive skin.

• Contains Neurosensine to help calm sensitivity
• Allergy tested and paraben-free to reduce irritation risk
• Non-comedogenic and suitable for daily morning use under SPF

How do I add this serum to my daily routine for best results?

Apply 3–4 drops to cleansed face and neck each morning, then follow with a moisturizer and broad-spectrum sunscreen. Consistent daily use will maximize brightness and visible texture improvements over weeks to months.

• Use only in the morning; always follow with sunscreen
• Works alone or layered beneath moisturizers and makeup
• Store upright and close the bottle to preserve potency

Who is this for: This serum suits anyone seeking a dermatologist-backed antioxidant treatment to boost radiance, refine skin texture and plump fine lines while keeping sensitivity in mind. It’s aimed at people who want a clinically oriented, fragrance-free daytime serum that layers easily with SPF and makeup. If you have very reactive or prescription-treated skin, consult your dermatologist before introducing a new active serum.

Ingredients

AQUA / WATER / EAU • ASCORBIC ACID • CYCLOHEXASILOXANE • GLYCERIN • ALCOHOL DENAT. • POTASSIUM HYDROXIDE • POLYMETHYLSILSESQUIOXANE • POLYSILICONE-11 • DIMETHICONE • PROPYLENE GLYCOL • PENTAERYTHRITYL TETRAETHYLHEXANOATE • C13-14 ISOPARAFFIN • TOCOPHEROL • SODIUM HYALURONATE • HYDROLYZED HYALURONIC ACID • ADENOSINE • ACETYL DIPEPTIDE-1 CETYL ESTER • PEG-20 METHYL GLUCOSE SESQUISTEARATE • POLOXAMER 338 • SALICYLIC ACID • POLYACRYLAMIDE • TOLUENE SULFONIC ACID • AMMONIUM POLYACRYLOYLDIMETHYL TAURATE • XANTHAN GUM • CAPRYLYL GLYCOL • DISODIUM EDTA • BHT • LAURETH-7 • PARFUM / FRAGRANCE