KLOSE FRNDS Niacinamide & Rice Extract Facial Serum — 1 fl oz Lightweight Hydrating Glow with Hyaluronic Acid & Centella

KLOSE FRNDS Niacinamide & Rice Extract Facial Serum is a lightweight daily serum that nourishes skin with hydration, supports a smooth texture, and leaves a gentle, natural radiance.

This serum combines heritage-inspired rice extract with modern actives—niacinamide, hyaluronic acid, centella asiatica, licorice root, and squalane—to create a sensorial, easy-to-use step in both morning and evening routines. Designed to layer under moisturizers and makeup, it absorbs quickly without heaviness and aims to promote a calm, comfortable skin feel. The formula evokes a ritual of care grounded in family traditions while using contemporary ingredients chosen for everyday wearability.

How should I use this serum in my daily routine?

Apply this serum after cleansing and optional toner, on slightly damp skin to lock in moisture. Dispense about three pumps, spread gently across face and neck, and wait a minute before following with moisturizer or SPF in the morning. Use twice daily for consistent results and to maintain the texture and hydration it delivers.

• Use 2–3 pumps on clean, slightly damp skin.
• Pat in gently; allow a 60-second settling time.
• Layer under moisturizer and sunscreen in the AM.
• Suitable for both morning and evening routines.

What skin concerns does this serum address?

This serum focuses on lightweight hydration and improving skin surface comfort rather than targeted medical treatments. Niacinamide helps support even-looking tone and the skin’s texture, hyaluronic acid supplies moisture, and rice extract plus centella and licorice deliver soothing botanical support. Together these ingredients aim to leave skin feeling softer, calmer, and subtly luminous.

• Hydration boost from hyaluronic acid.
• Niacinamide for texture and balanced appearance.
• Centella and licorice for a soothing, calming effect.
• Rice extract and squalane to help skin feel nourished.

Is this serum suitable for sensitive or combination skin?

The lightweight, gentle formula is crafted to be compatible with a range of skin types, including sensitive and combination skin, because it emphasizes soothing botanicals and balanced hydration. If you have highly reactive skin or known sensitivities, patch testing first is recommended. Avoid use with products that contain incompatible actives without professional guidance.

• Formulated for gentle daily use on many skin types.
• Patch-test if you have very reactive skin.
• Works well under moisturizers and makeup.
• Avoid mixing with conflicting prescription topicals without advice.

What makes this serum different from other hydrating serums?

This serum pairs a heritage ingredient—rice extract inspired by traditional rice-water rituals—with scientifically-backed hydrators and soothing botanicals, delivered in a silky, fast-absorbing base. The emphasis is on a tactile, comforting experience that becomes part of a daily pause, not on aggressive corrective chemistry. That balance of ritual, texture, and approachable actives sets it apart for users seeking gentle, sustained radiance.

• Heritage-inspired rice extract combined with modern actives.
• Silky texture designed for quick absorption and comfort.
• Balanced ingredient mix for daily, non-irritating use.
• Designed to feel like a small, restorative ritual.

Who is this for: This serum is ideal for anyone wanting a gentle, hydrating daily serum that enhances skin comfort and imparts a subtle glow—especially people who appreciate skincare with a story-driven, ritual feel. It suits those with normal, combination, dry, or sensitive skin who want an easy-to-layer step that supports texture and hydration without heavy finish. If you seek intense clinical interventions, consult a skincare professional to complement this serum with targeted treatments.