IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick 1.61 g — Creamy Built-In Primer, Longwear

IT Cosmetics Superhero No-Tug Waterproof Eyeshadow Stick is a creamy, longwear eye color with an integrated primer that blends smoothly without tugging and resists creasing and moisture.

This cream eyeshadow stick combines a soft, glide-on texture with a built-in tinted primer to deliver one-step eye color that stays put. Designed to be blendable yet long-lasting, the formula includes skin-loving ingredients and a waterproof finish to help maintain a crease-free look through busy days and humid conditions.

How does the built-in primer affect wear and finish?

The integrated primer helps the shadow adhere and reduces settling into fine lines for a smoother lid appearance. It creates an even base so pigment lays down more evenly and blends without patchiness.

• Tinted primer layer for immediate adhesion and even color payoff
• Helps reduce creasing on both dry and oily eyelids
• Leaves a balanced canvas for matte or pearl finishes

Will it stay put through sweat, humidity, or long days?

Yes — the Superhero No-Tug formula is designed to resist moisture and maintain pigment integrity for extended wear. Its waterproof properties and crease-resistant primer work together to minimize smudging and fading.

• Waterproof formulation for moisture resistance
• Built-in primer that helps lock pigment in place
• Suitable for humid conditions and active days

Can I blend this without irritating sensitive eyes?

The stick uses IT Cosmetics’ No-Tug Technology for a smooth application that minimizes pulling on the delicate eye area. Formulated to be comfortable for sensitive eyes, it glides on and sheers out without excessive rubbing.

• No-Tug Technology for gentle application
• Blendable texture that diffuses easily with a finger or brush
• Developed for comfort on sensitive lids and suitable for contact lens wearers

How do I use it to create quick looks or build intensity?

The stick is made for one-swipe color but also layers smoothly for deeper dimension. Apply directly to the lid then blend with your fingertip, a sponge, or a brush; add more layers for richer color or use a darker shade at the lash line for definition.

• Swipe across the lid for an effortless wash of color
• Blend outward with fingertip or brush for soft edges
• Layer to intensify or combine shades for custom looks

Who is this for: The Superhero No-Tug Waterproof Eyeshadow Stick is ideal for anyone wanting a time-saving, travel-friendly eye color that lasts. It especially suits people with sensitive or oily lids, those who need crease resistance, and anyone who prefers a creamy, blendable stick format over powders or pots.

Ingredients

METHYL TRIMETHICONE, TRIMETHYLSILOXYSILICATE, OCTYLDODECANOL, POLYETHYLENE, SORBITAN OLIVATE, SYNTHETIC WAX, CALCIUM ALUMINUM BOROSILICATE, TRIETHOXYCAPRYLYLSILANE, DISTEARDIMONIUM HECTORITE, ETHYLENE/PROPYLENE COPOLYMER, PROPYLENE CARBONATE, AQUA / WATER / EAU, GLYCERIN, TIN OXIDE, BUTYLENE GLYCOL, CETEARETH-25, TOCOPHEROL, CAFFEINE, SODIUM HYALURONATE, ASCORBIC ACID, HYDROLYZED COLLAGEN, CETYL ALCOHOL, CARBOMER, SODIUM LACTATE, PHENOXYETHANOL, CERAMIDE NP, BEHENIC ACID, CHOLESTEROL, POLYSORBATE 20, CERAMIDE NS, ETHYLHEXYLGLYCERIN, CERAMIDE AP, CERAMIDE EOP, CERAMIDE EOS, CAPROOYL PHYTOSPHINGOSINE, CAPROOYL SPHINGOSINE, ASCORBYL PALMITATE, PALMITOYL TRIPEPTIDE-1, PALMITOYL TETRAPEPTIDE-7, [+/-: CI 77891 / TITANIUM DIOXIDE, CI 77491, CI 77492, CI 77499 / IRON OXIDES, MICA].