ColourPop Super Shock Shadow Hydro Pump — Squirtle-Inspired Shimmer Eye Shadow, Crème-to-Powder, Long-Wearing

This limited-edition shade from the Pokémon x ColourPop collaboration translates the playful, aquatic energy of Squirtle into a long-wearing, sparkling eye colour. The formula begins creamy and blends out to a smooth, powder finish that resists creasing and fallout, making it easy to build high-impact looks quickly. Ideal for collectors and everyday makeup users alike, Hydro Pump brings a vivid wash of color with minimal fuss.

How will Hydro Pump perform on the eyes all day?

Hydro Pump is designed to start as a soft, creamy puck and set to a lightweight powdery finish that helps reduce movement and fallout during wear. Because it’s concentrated in pigment, a little goes a long way — you get bold color with minimal layering. Expect long-lasting color that holds through normal daily activities when applied over clean lids or a neutral primer.

• Crème-to-powder texture for reduced creasing
• Highly pigmented formula for one-swipe payoff
• Minimal fallout compared with loose or glitter shadows
• Pairs well with primer for extended wear

How should I apply Hydro Pump for best results?

For quick, intense color, tap the shadow on with your fingertip and gently blend the edges for a seamless finish. For more precise placement or work along the lash line, use a flat, firm synthetic brush to press the pigment where you want it. You can also layer or diffuse it with a matte shade to create depth without losing sparkle.

• Finger application: tap and blend for bold shimmer
• Flat synthetic brush: precise placement and lash-line detail
• Layer over primer or matte shadow for dimension
• Build gently — high pigment means less product needed

What makes this Super Shock Shadow different from regular pressed shadows?

Unlike traditional pressed powders, Hydro Pump’s Super Shock construction offers a unique, slightly springy texture that compresses under touch and springs back. That bouncy consistency holds pigment in a creamy matrix that converts to a smooth powder finish on the lid, combining the best of both formats: easy blendability with strong adhesion. The result is a sparkly, statement color with less mess.

• Bouncy, cream-infused formula vs. standard powder
• Intense sparkle and pigment with controlled fallout
• Easy to blend without excessive product loss
• Collectible packaging as part of the Pokémon collaboration

How do I care for and store this limited-edition shade?

Keep Hydro Pump capped and stored in a cool, dry place away from direct sunlight to preserve texture and color intensity. Because the formula is cushiony, avoid leaving the lid off for long periods to prevent surface drying. If you plan to keep it in a collection, store it upright and label the date opened for reference.

• Store with cap tightly closed to maintain texture
• Keep in a cool, dry environment away from sunlight
• Use clean brushes or fingertips to apply to prevent contamination
• Note the open date for best freshness tracking

Who is this for: Hydro Pump is perfect for fans of the Pokémon x ColourPop collaboration, anyone who loves bold, shimmery eye colour with low fuss, and collectors seeking a playful Squirtle-inspired shade. It suits both makeup newcomers who want an easy one-swipe effect and experienced artists who appreciate a pigmented, blendable creme-to-powder shadow for layering or detailing.

Ingredients

CYCLOPENTASILOXANE, CALCIUM SODIUM BOROSILICATE, DIMETHICONE, TRIMETHYLSILOXYSILICATE, ISODODECANE, BORON NITRIDE, CALCIUM ALUMINUM BOROSILICATE, SYNTHETIC FLUORPHLOGOPITE, C30-45 ALKYL CETEARYL DIMETHICONE CROSSPOLYMER, CYCLOHEXASILOXANE, SILICA, DIMETHICONE/VINYLTRIMETHYLSILOXYSILICATE CROSSPOLYMER, PHENOXYETHANOL, DISTEARDIMONIUM HECTORITE, TIN OXIDE, GLYCINE SOJA (SOYBEAN) OIL, MANGIFERA INDICA (MANGO) SEED BUTTER, PROPYLENE CARBONATE, ETHYLHEXYLGLYCERIN, ALUMINA, CUCUMIS SATIVUS (CUCUMBER) FRUIT EXTRACT, QUARTZ, ALUMINUM CALCIUM SODIUM SILICATE, TRIETHOXYCAPRYLYLSILANE, HYDROGENATED POLYISOBUTENE, PALMITIC ACID. MAY CONTAIN: BLUE 1 LAKE (CI 42090), CHROMIUM OXIDE GREENS (CI 77288), MICA (CI 77019), TITANIUM DIOXIDE (CI 77891), ULTRAMARINES (CI 77007), YELLOW 5 LAKE (CI 19140).