AMERICAN CREW

AMERICAN CREW Hair Forming Cream men's styling cream, Twin Pack 2 x 3 oz — Medium Hold, Medium Shine

High-performance beauty made for confident daily results

£37.31

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Why customers choose Remedies Beauty

American Crew Men's Hair Forming Cream is a pliable styling cream that gives medium hold, medium shine, and enhanced texture for thicker-looking hair.

This twin pack contains two 3 oz tubs of the previous formula of American Crew Forming Cream, a classic grooming product designed for men who want natural-looking control with flexible styling. It works well on most hair types to define waves, separate strands, and add light sheen without stiffness. Because this is an older formula, availability is limited and quality of remaining inventory may vary.

How do I use this cream to style different hair types?

Apply a small, pea-sized amount to towel-dried or dry hair and distribute evenly with your fingers or a comb. For thicker or longer hair, warm a dime- to nickel-sized amount in your hands first, then work through the mid-lengths and ends. Reapply sparingly to build hold and texture.

  • Short hair: use fingertip application for separation and light control
  • Medium/long hair: comb through for waves or scrunch for texture
  • Fine hair: apply sparingly at roots to create fuller appearance
  • Curly hair: work through damp hair to define curls without crunch

What kind of hold and finish can I expect from this product?

The cream offers a medium, pliable hold that keeps styles flexible rather than rigid. Finish sits between matte and glossy—a moderate shine that looks healthy but not oily—so the style reads natural under indoor and outdoor light.

  • Pliable control for restyling throughout the day
  • Moderate shine that enhances hair dimension without glare
  • No hard cast, so hair remains touchable and soft

Is this suitable as a daily grooming product or for special occasions?

It adapts well to both daily routines and event styling. Use a lighter touch for everyday subtle shaping, or apply a bit more for defined looks at events; because it rinses out with shampoo, it fits into regular grooming habits easily.

  • Daily grooming: light application for natural hold and shape
  • Special styling: added product for more pronounced texture and separation
  • Maintenance: shampoos out cleanly without heavy residue

Are there any purchase considerations for this discontinued formula?

This listing is for the prior version of American Crew Forming Cream and carries a discontinued status. Stock is limited; American Crew notes that quality of older inventory can vary. Review return policies and supplier details before purchasing if product freshness is important to you.

  • Pack of two 3 oz jars—value for regular users wanting backups
  • Older formula: inspect product on arrival and verify seal integrity
  • Not a guaranteed ongoing supply due to discontinuation

Who is this for: This product suits men seeking a versatile, easy-to-use styling cream that provides medium hold and moderate shine with a natural finish. It’s ideal for those who like to restyle during the day, want added texture or wave definition, or prefer a grooming product that won’t make hair stiff. Because this is the discontinued, earlier version, it especially appeals to longtime users who prefer that formula or anyone looking for a cost-effective twin pack for regular use.

Ingredients

Aqua (Water (Eau)), Petrolatum, Cetearyl Alcohol, Bis-Diglyceryl Polyacyladipate-2, Lanolin Cera (Lanolin Wax (Cire De Lanoline)), Steareth-21, PVP, Ceteareth-25, Copernicia Cerifera (Carnauba) Wax (Cire De Carnauba), Propylene Glycol, VP/VA Copolymer, Paraffinum Liquidum (Mineral Oil (Huile Minérale)), Ozokerite, Diethylhexyl Malate, PEG-40 Castor Oil, Alcohol Denat., PEG-10 Soy Sterol, Sucrose, Parfum (Fragrance), Benzyl Salicylate, Limonene, Linalool, Alpha-Isomethyl Ionone, Hexyl Cinnamal, Citronellol, Hydroxycitronellal, Phenoxyethanol, Ethylparaben, Methylparaben .F00154

FAQ

Q: Is this Forming Cream the current American Crew formula?

A: No. This listing is for a discontinued, earlier version; formula and availability differ from current releases.

Q: Will the cream work on curly hair?

A: Yes. It defines curls and reduces frizz while remaining touchable, when applied to damp or towel-dried hair.