Almay Length & Lift Mascara Blackest Black — Hypoallergenic, Nourishing & Lengthening Lash Lift

Almay Length & Lift Mascara in 10 Blackest Black is a hypoallergenic, buildable mascara that visibly lengthens and lifts lashes while conditioning them with plant-derived ingredients.

This mascara combines a lightweight, smudge-resistant formula with a specially designed brush to deliver longer-looking, lifted lashes without clumping or flaking. Formulated for sensitive eyes and contact lens wearers, it uses plant-based waxes and Pro‑Vitamin B5 to help lashes appear healthier, while being fragrance-free and cruelty-free. The packaging includes recycled materials and the brush features 100% plant-derived bristles for even coating and separation from root to tip.

How does this mascara create a lifted, lengthened look?

The brush and formula work together to stretch and separate each lash so they read longer and appear lifted at the base. The bristle design reaches from root to tip for even coverage, and the lightweight formula builds without weighing lashes down.

• Precision brush with 100% plant-derived bristles for uniform application
• Buildable pigment in Blackest Black for intensified length
• Lightweight, non-gummy texture that supports lift

Will this suit sensitive eyes or contact lens wearers?

Yes — the mascara is ophthalmologist-tested and formulated to be hypoallergenic and fragrance-free, making it appropriate for sensitive eyes and those who wear contacts. It avoids common harsh additives while still delivering reliable wear.

• Fragrance-free and cruelty-free formulation
• Free of parabens, phthalates, SLS, mineral oil, and formaldehyde releasers
• Ophthalmologist-tested and safe for contact lens wearers

How does it perform throughout the day — smudging, flaking, and buildup?

The formula is designed for all-day wear with minimal transfer, resisting flake and smudge while remaining buildable. It applies smoothly for a clump-free finish and can be layered to intensify effect without becoming cakey.

• Clump-free application for a natural to dramatic finish
• Resists flaking and smudging for long wear
• Smooth texture allows easy layering without stiffness

What skincare benefits does this mascara provide?

Beyond color and hold, the formula contains a Lash‑Caring Complex of plant-based waxes and Pro‑Vitamin B5 to help lashes look nourished and conditioned. It aims to coat and protect lashes while maintaining a flexible feel rather than a hardened film.

• Plant-based waxes help condition and nurture lash fibers
• Pro‑Vitamin B5 supports softer, more resilient-looking lashes
• Non-drying finish that preserves lash flexibility

Who is this for? This product is ideal for anyone seeking a gentle, everyday mascara that adds credible length and lift without irritation. It’s especially suitable for people with sensitive eyes or contact lens wearers who want a clean, cruelty-free option that still builds dramatic results when desired. If you prefer lightweight formulas, plant-based brush materials, and a makeup product that leans toward skincare benefits, Almay Length & Lift Mascara in 10 Blackest Black is built to meet those needs.

Ingredients

Aqua/Water/Eau, Oryza Sativa (Rice) Bran Wax, Cyclopentasiloxane, Hydrogenated Olive Oil Stearyl Esters, Alcohol Denat., Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba, Palmitic Acid, Stearic Acid, Triethanolamine, Acacia Senegal Gum, Candelilla Cera/Euphorbia Cerifera (Candelilla) Wax/Cire De Candelilla, Panthenol, 1.2-Hexanediol, Aminomethyl Propanediol, Ascorbyl Palmitate, Butylene Glycol, Laureth-20, Polyvinyl Alcohol, VP/VA Copolymer, Chlorphenesin, Phenoxyethanol, Black 2 (CI 77266), Iron Oxides (CI 77499).