{"product_id":"wella-professionals-eimi-flowing-form-anti-frizz-smoothing-balm-3-38-fl-oz-lightweight-heat-protection-natural-sleek-finish","title":"Wella Professionals EIMI Flowing Form Anti‑Frizz Smoothing Balm 3.38 fl oz — Lightweight Heat‑Protection \u0026 Natural Sleek Finish","description":"\u003cp\u003e\u003cstrong\u003eWella Professionals EIMI Flowing Form is a lightweight anti‑frizz balm that smooths hair, tames flyaways and delivers a natural, flexible sleek finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for everyday styling, this leave‑in balm blends smoothing agents and heat‑protective ingredients to reduce frizz, enhance soft movement, and help shield strands from dehydration caused by hot tools. Its formulation focuses on manageable control rather than stiff hold, so hair stays touchable and visibly polished without a crunchy feel.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Flowing Form reduce frizz and flyaways?\u003c\/h3\u003e\n\u003cp\u003eThe balm smooths the hair surface and seals cuticles to minimize the humidity and static that cause frizz. Lightweight emollients and conditioning agents create a thin protective layer that helps each strand lie flatter for a sleeker appearance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSeals cuticle layers to cut down on moisture absorption from humidity\u003c\/li\u003e\n  \u003cli\u003eConditions strands for fewer flyaways and a polished look\u003c\/li\u003e\n  \u003cli\u003eLeaves hair soft and touchable without heavy buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it protect hair when I use heat tools?\u003c\/h3\u003e\n\u003cp\u003eFlowing Form is formulated to help protect hair against dehydration during blow‑drying and heat styling. While it adds a protective barrier, it’s best used in combination with your usual thermal protector for higher temperature tools.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHelps reduce moisture loss from heat exposure\u003c\/li\u003e\n  \u003cli\u003eSupports smoother styling results with less frizz after blow‑drying\u003c\/li\u003e\n  \u003cli\u003eWorks well layered under finishing serums or sprays\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply the balm for best results?\u003c\/h3\u003e\n\u003cp\u003eDisperse a small amount between palms and work through damp or towel‑dried hair from mid‑lengths to ends, avoiding the roots. For extra control, use a blow dryer and a brush to smooth the hair as you dry.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with pea‑sized amount; add more only if needed\u003c\/li\u003e\n  \u003cli\u003eApply to damp hair for styling, or to dry hair for spot taming\u003c\/li\u003e\n  \u003cli\u003eCombine with a paddle brush or round brush for a sleeker finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat kind of results can I expect and how long do they last?\u003c\/h3\u003e\n\u003cp\u003eExpect a naturally sleek, flexible finish with reduced frizz and improved manageability that lasts through the day depending on humidity and hair type. The effect keeps hair movable rather than fixed, so touch‑ups with a light mist or small dab of product are simple if needed.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eVisible smoothing and reduced static for most hair types\u003c\/li\u003e\n  \u003cli\u003eNatural, non‑crunchy texture that maintains movement\u003c\/li\u003e\n  \u003cli\u003eDuration varies with climate and activity; ideal for daily styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Wella Professionals EIMI Flowing Form suits anyone seeking a lightweight way to tame frizz and create a smooth, natural sleek look—especially those who frequently use blow dryers or heat tools and want to protect hair from dehydration while keeping movement and softness. It's a good match for fine to medium hair needing frizz control without heavy residue, and can be layered into routines for thicker or drier hair types that require added smoothing power.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWATER\/EAU, PVP, POLYQUATERNIUM-37, PROPYLENE GLYCOL DICAPRYLATE\/ DICAPRATE, BEHENTRIMONIUM CHLORIDE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, SODIUM BENZOATE, POLYQUATERNIUM-4, FRAGRANCE\/PARFUM, PHENOXYETHANOL, CETEARYL ALCOHOL, PANTHENOL, PPG-1 TRIDECETH-6, GLYOXYLIC ACID, DISODIUM EDTA, SIMMONDSIA CHINENSIS (JOJOBA) SEED OIL, PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL, PEG-20 STEARATE, ETHYLHEXYL METHOXYCINNAMATE, CETYL ALCOHOL, SORBITAN OLEATE.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use Flowing Form on color‑treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it’s suitable for color‑treated hair and helps reduce dehydration from heat styling without stripping color.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How much product should I use per application?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Start with a pea‑sized amount for short hair and a nickel‑sized amount for longer hair; increase sparingly as needed.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":53436812263771,"sku":"B0175D663O","price":34.56,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/wella-eimi-flowing-form-front-packaging.jpg?v=1782335715","url":"https:\/\/remediesbeauty.co.uk\/products\/wella-professionals-eimi-flowing-form-anti-frizz-smoothing-balm-3-38-fl-oz-lightweight-heat-protection-natural-sleek-finish","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}