{"product_id":"viori-purple-shampoo-bar-rice-water-toner-for-blonde-silver-hair-moisturizing-sulfate-free","title":"Viori Purple Shampoo Bar – Rice Water Toner for Blonde \u0026 Silver Hair, Moisturizing, Sulfate-Free","description":"\u003cp\u003e\u003cstrong\u003eViori Purple Shampoo Bar is a solid, rice-water–infused toner that gently neutralizes brassy and yellow tones in blonde, highlighted, or silver hair while delivering moisture from natural oils.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eBlended with Longsheng rice water and plant-derived purple pigment, this handcrafted shampoo bar works as a subtle toning treatment and everyday cleanser without sulfates, parabens, or plastic bottles. Created in collaboration with Red Yao women, the formula balances traditional rice-water benefits with modern gentle surfactants and conditioning oils. It’s designed to refresh cool tones, add manageability, and reduce the need for frequent chemical toning.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the Viori Purple Shampoo Bar reduce brassiness?\u003c\/h3\u003e\n\u003cp\u003eThe bar uses a soft purple tint from sweet potato powder to counteract warm yellow and orange undertones on the hair color wheel. Regular use deposits tiny violet pigments that neutralize unwanted warmth and restore cooler, more balanced tones.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNatural purple pigment targets brassy pigments without harsh chemicals.\u003c\/li\u003e\n  \u003cli\u003eRice water helps strengthen and support hair surface for smoother tone uptake.\u003c\/li\u003e\n  \u003cli\u003eFormulated to be color-safe and pH-balanced for gentle toning.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo bar dry out my hair?\u003c\/h3\u003e\n\u003cp\u003eNo—this shampoo bar includes moisturizing plant oils and rice water to help preserve hydration while cleansing. The solid format concentrates cleansing agents so you avoid overly stripping sulfates common in liquid clarifying shampoos.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eConditioning oils add slip and softness during rinsing.\u003c\/li\u003e\n  \u003cli\u003eRice water supports hair resilience and reduces friction.\u003c\/li\u003e\n  \u003cli\u003eSulfate-free surfactants cleanse without aggressive drying.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use a solid purple shampoo bar for best results?\u003c\/h3\u003e\n\u003cp\u003eFor targeted toning, lather the bar between wet hands or directly on damp hair at the roots and lengths, leave on 1–3 minutes depending on desired coolness, then rinse thoroughly. Adjust contact time to avoid over-toning—shorter for light maintenance, longer for stronger neutralization.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLather on wet hair or rub between palms, then apply to lengths and ends.\u003c\/li\u003e\n  \u003cli\u003eStart with 1 minute; increase up to 3 minutes if more toning is needed.\u003c\/li\u003e\n  \u003cli\u003eUse 1–3 times weekly or as a maintenance step between full toning services.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this shampoo bar environmentally friendly and ethically made?\u003c\/h3\u003e\n\u003cp\u003eYes—the bar is vegan, plastic-free, and formulated without phthalates or parabens. Viori sources Longsheng rice in partnership with Red Yao women, integrating traditional ingredients with sustainable production and ethical sourcing practices.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSolid bar reduces single-use plastic and shipping water weight.\u003c\/li\u003e\n  \u003cli\u003eVegan, cruelty-free, and free from common harsh additives.\u003c\/li\u003e\n  \u003cli\u003eEthically sourced Longsheng rice supports community partnerships.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: The Viori Purple Shampoo Bar is designed for blondes, highlighted or lightened hair, silver and gray tones, and anyone wanting to reduce warm undertones without heavy chemical toners. It suits all hair textures that need gentle color correction plus extra moisture and is ideal for shoppers seeking a compact, travel‑friendly, low-waste alternative to liquid purple shampoos.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eViori Purple Shampoo Bar - Handcrafted with Longsheng Rice Water \u0026amp; Natural Ingredients - All Natural Shampoo Bar - Neutralizes Brassy Tones In Blonde Hair\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use the Viori Purple Shampoo Bar?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use 1–3 times weekly; start with one minute contact time and adjust up to three minutes as needed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo bar safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It’s color-safe, sulfate-free, and formulated to gently neutralize brass without harsh stripping.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Viori","offers":[{"title":"Default Title","offer_id":53434148094299,"sku":"B0CN3TVFC1","price":25.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/viori-purple-shampoo-bar-front-packaging.jpg?v=1782301443","url":"https:\/\/remediesbeauty.co.uk\/products\/viori-purple-shampoo-bar-rice-water-toner-for-blonde-silver-hair-moisturizing-sulfate-free","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}