{"product_id":"tower-28-swipe-serum-concealer-hydrating-medium-full-coverage-shade-11-tan-medium-warm-with-hyaluronic-acid-centella","title":"Tower 28 Swipe Serum Concealer — Hydrating Medium-Full Coverage, Shade 11 Tan\/Medium Warm with Hyaluronic Acid \u0026 Centella","description":"\u003cp\u003e\u003cstrong\u003eTower 28 Swipe Serum Concealer is a lightweight, hydrating medium-to-full coverage concealer that glides on like a serum to cover dark circles, redness, and blemishes while soothing and moisturizing delicate skin.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eMade for sensitive skin, this cream concealer combines makeup pigments coated with lysine plus hydrating hyaluronic acid and calming centella asiatica to deliver natural-looking coverage without caking or emphasizing dry patches. Shade 11 (OC) is a tan tone with medium warm undertones, formulated to smooth texture and brighten under-eye areas when used slightly lighter than your foundation.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Swipe Serum Concealer feel on the skin?\u003c\/h3\u003e\n\u003cp\u003eThe formula is designed to feel weightless and glide smoothly, offering serum-like slip with medium to buildable full coverage. It won’t tug at delicate under-eye skin and resists settling into fine lines when used and blended correctly.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHydrating hyaluronic acid helps maintain moisture for a dewy, natural finish.\u003c\/li\u003e\n  \u003cli\u003eLightweight cream texture blends easily with fingers, brush, or sponge.\u003c\/li\u003e\n  \u003cli\u003eNon-comedogenic formula suitable for sensitive and blemish-prone skin.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it cover dark circles and blemishes without looking heavy?\u003c\/h3\u003e\n\u003cp\u003eYes — pigments provide medium-to-full coverage while maintaining a skin-like finish, so you get concealment without a mask-like effect. The amino-acid-coated pigments help reduce the appearance of flakiness and create a smoother visual texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBuild coverage in thin layers to avoid excess product and creasing.\u003c\/li\u003e\n  \u003cli\u003eUse shade 11 for tan medium-warm skin; pick one shade lighter to brighten under eyes.\u003c\/li\u003e\n  \u003cli\u003eSet with a translucent powder like GetSet Powder for extended wear.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat skin benefits does the formula provide beyond coverage?\u003c\/h3\u003e\n\u003cp\u003eSwipe Serum Concealer blends makeup and skin care ingredients so it hydrates and soothes while you wear it. Centella asiatica calms irritation and lysine-coated pigments help promote a smoother-looking surface, while hyaluronic acid attracts and retains moisture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHyaluronic acid provides immediate hydration and a plumping effect.\u003c\/li\u003e\n  \u003cli\u003eCentella asiatica reduces visible redness and soothes sensitive skin.\u003c\/li\u003e\n  \u003cli\u003eLysine coating on pigments supports healthier-looking texture over time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply for best results?\u003c\/h3\u003e\n\u003cp\u003eSwipe directly where coverage is needed and blend quickly for a seamless finish. For under-eye brightening, choose a shade one step lighter; for spot coverage, apply precisely and feather the edges.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply with the wand and blend with a fingertip or sponge for natural coverage.\u003c\/li\u003e\n  \u003cli\u003eLayer thinly to build to medium-full coverage without creasing.\u003c\/li\u003e\n  \u003cli\u003eFinish with a light dusting of GetSet Powder to lock in place.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: Tower 28 Swipe Serum Concealer in 11 Tan\/Medium Warm is ideal for anyone wanting a hydrating concealer that provides real coverage without compromising sensitive or dry skin. It works well for those who need reliable under-eye brightening, spot concealing, or a makeup product that supports skin comfort and texture while delivering a natural finish.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this concealer good for sensitive skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — formulated with hyaluronic acid and centella asiatica, it’s non-comedogenic and designed for sensitive skin.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I prevent creasing under the eyes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply thin layers, blend quickly, and set lightly with translucent powder to minimize creasing.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Tower 28","offers":[{"title":"Default Title","offer_id":53431019405659,"sku":"B0CFWT55F5","price":36.09,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/tower28-swipe-serum-concealer-front-packaging_8a5cd64e-83fb-4092-ab61-15042713b60b.jpg?v=1782258902","url":"https:\/\/remediesbeauty.co.uk\/products\/tower-28-swipe-serum-concealer-hydrating-medium-full-coverage-shade-11-tan-medium-warm-with-hyaluronic-acid-centella","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}