{"product_id":"rusk-deepshine-platinumx-repair-treatment-for-platinum-blonde-hair-8-5-oz-hydrating-anti-brass","title":"RUSK Deepshine PlatinumX Repair Treatment for Platinum \u0026 Blonde Hair, 8.5 oz — Hydrating, Anti-Brass","description":"\u003cp\u003e\u003cstrong\u003eRUSK Deepshine PlatinumX Repair Treatment is an 8.5 oz salon-grade rinse-out mask that repairs and hydrates chemically treated or damaged platinum, blonde, gray, and silver hair while neutralizing brassiness.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis rich, creamy treatment combines moisturizers and bonding proteins designed to restore softness, reduce frizz, and boost shine for color-treated light tones. Formulated with shea butter for hydration, wheat protein to strengthen and add body, and Violet 2 pigment to counteract yellow and warm undertones, PlatinumX is applied to clean, wet hair, left for 3–5 minutes, then rinsed. It’s cruelty-free and part of RUSK’s professional Sensories collection, built to deliver salon results at home.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this treatment improve damaged or chemically treated hair?\u003c\/h3\u003e\n\u003cp\u003ePlatinumX targets the porous, fragile structure common after bleaching and chemical services. Shea butter replenishes lipids and moisture, while wheat protein helps fortify strands and improve manageability. The formula smooths the cuticle to reduce tangles and frizz, making styles easier to shape and maintain.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShea butter for deep hydration and smoother texture\u003c\/li\u003e\n  \u003cli\u003eWheat protein to add strength and body\u003c\/li\u003e\n  \u003cli\u003eCuticle-smoothing agents to reduce frizz and tangles\u003c\/li\u003e\n  \u003cli\u003eRinse-out mask format for a concentrated treatment in minutes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this help neutralize brassiness in platinum, blonde, or gray hair?\u003c\/h3\u003e\n\u003cp\u003eYes—PlatinumX contains Violet 2 pigment to counteract unwanted yellow or warm tones that can appear after lightening or with natural graying. The violet tint gently balances color without harsh stripping, refreshing cooler tones and enhancing brightness. Use as part of a regular maintenance routine to keep silver and platinum shades looking crisp.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eViolet 2 helps neutralize yellow and brassiness\u003c\/li\u003e\n  \u003cli\u003eSafe for use on color- and chemically-treated hair\u003c\/li\u003e\n  \u003cli\u003eBoosts brightness without excessive fading of color\u003c\/li\u003e\n  \u003cli\u003eQuick 3–5 minute application for salon-style toning at home\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I use RUSK Deepshine PlatinumX Repair Treatment effectively?\u003c\/h3\u003e\n\u003cp\u003eApply to freshly shampooed, wet hair and distribute evenly from mid-lengths to ends. Leave the treatment on for 3 to 5 minutes to let active ingredients penetrate, then rinse thoroughly. For best results, follow with a lightweight leave-in or heat protectant if you plan to style with heat.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse after shampooing on clean, wet hair\u003c\/li\u003e\n  \u003cli\u003eLeave in for 3–5 minutes, then rinse thoroughly\u003c\/li\u003e\n  \u003cli\u003eUse weekly or as needed based on hair condition and color maintenance\u003c\/li\u003e\n  \u003cli\u003ePair with RUSK shampoos and conditioners for a full routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow quickly will I notice differences after using this mask?\u003c\/h3\u003e\n\u003cp\u003eMany users see immediate improvements in softness, manageability, and reduced frizz after the first application. Color-neutralizing effects on brassy tones are often noticeable right away, while cumulative strengthening and body continue with repeated use. Regular application preserves color vibrancy and helps prevent future breakage.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInstant boost in softness and shine after one use\u003c\/li\u003e\n  \u003cli\u003eNeutralizes brassiness on first application\u003c\/li\u003e\n  \u003cli\u003eOngoing use improves strength and elasticity over time\u003c\/li\u003e\n  \u003cli\u003eHelps maintain salon color and reduce styling damage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: RUSK Deepshine PlatinumX Repair Treatment is ideal for anyone with lightened, platinum, blonde, gray, or silver hair who wants targeted repair, moisture, and color-brightening in a quick rinse-out mask. It's especially useful for chemically treated or heat-stressed hair that needs stronger moisture balance and reduced brassiness, but it’s formulated to be safe for all hair types seeking enhanced shine and manageability.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater (Aqua, Eau), Cetyl Alcohol, Cetearyl Alcohol, Stearyl Alcohol, Glycerin, Cyclopentasiloxane, Dimethicone, Behentrimonium Chloride, Glyceryl Stearate, Fragrance (Parfum), Propylene Glycol, Phenoxyethanol, Caprylyl Glycol, Butyrospermum Parkii (Shea) Butter, Panthenol, Hydrolyzed Wheat Protein, Disodium EDTA, Ext. Violet 2 (Cl 60730), Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Limonene, Butylphenyl Methylpropional, Linalool.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How long should I leave the treatment in?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Apply to clean, wet hair and leave for 3–5 minutes, then rinse thoroughly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Formulated for chemically treated and color-treated hair with Violet 2 to help neutralize brassiness.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"RUSK","offers":[{"title":"Default Title","offer_id":53424929177947,"sku":"B079KFTS8J","price":29.66,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/rusk-platinumx-front-packaging.jpg?v=1782201208","url":"https:\/\/remediesbeauty.co.uk\/products\/rusk-deepshine-platinumx-repair-treatment-for-platinum-blonde-hair-8-5-oz-hydrating-anti-brass","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}