{"product_id":"redken-pliable-paste-lightweight-styling-paste-medium-hold-flexible-texture-all-hair-types","title":"Redken Pliable Paste lightweight styling paste — Medium Hold, Flexible Texture (All Hair Types)","description":"\u003cp\u003e\u003cstrong\u003eRedken Pliable Paste is a lightweight, medium-hold styling paste that sculpts, texturizes, and reworks hair for flexible definition without stiffness.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eEngineered by Redken professionals, Pliable Paste delivers a texturizing finish that adds grip, separation, and subtle shine while staying reworkable throughout the day. Use it on damp or dry hair to shape short cuts, enhance layers, or add beachy movement to longer styles. The formula avoids heavy buildup and flakiness so hair feels natural and manageable from morning to night.\u003c\/p\u003e\n\n\u003ch3\u003eHow does Pliable Paste create texture without weighing hair down?\u003c\/h3\u003e\n\u003cp\u003ePliable Paste uses a balanced formulation to provide medium hold and tactile texture without the heaviness of creams or waxes. It distributes easily through strands for even separation and light suspension of shape, so styles look lived-in rather than stiff. The product remains pliable so you can reshape or refresh your look during the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLightweight paste base that won't flatten volume\u003c\/li\u003e\n  \u003cli\u003eMedium hold for controlled yet flexible shape\u003c\/li\u003e\n  \u003cli\u003eNon-greasy finish with low visible residue\u003c\/li\u003e\n  \u003cli\u003eReworkable formula for touch-ups and restyling\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat styling techniques work best with this paste?\u003c\/h3\u003e\n\u003cp\u003ePliable Paste is versatile across methods: rub a small amount between your palms and work through damp hair for structure, or apply to dry lengths for definition and separation. For layered looks, use between hands and pull apart over sections to lift and piece out ends. It also blends well with blow-drying for engineered texture or with finger-styling for effortless waves.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eApply to damp hair for shaping before blow-drying\u003c\/li\u003e\n  \u003cli\u003eUse on dry hair to define ends and create separation\u003c\/li\u003e\n  \u003cli\u003eLayer into roots for added grip and hold in short styles\u003c\/li\u003e\n  \u003cli\u003eReapply small amounts to refresh texture midday\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this paste work for my hair type and length?\u003c\/h3\u003e\n\u003cp\u003ePliable Paste is formulated for all hair types and adapts well to different lengths—short crops, layered mid-lengths, and longer, textured styles all benefit. It provides enough control for fine hair without weighing it down, while thicker hair gains added separation and hold. Because it’s reworkable, it suits people who like to change their look throughout the day.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eFine hair: adds grip and separation without flattening\u003c\/li\u003e\n  \u003cli\u003eMedium hair: enhances layers and movement\u003c\/li\u003e\n  \u003cli\u003eThick hair: defines strands and reduces bulk appearance\u003c\/li\u003e\n  \u003cli\u003eShort to long lengths: sculpts, twists, and refines styles\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I apply Pliable Paste for best results?\u003c\/h3\u003e\n\u003cp\u003eStart with a small amount—about pea-size for short hair, slightly more for longer lengths—rub between palms, then work through hair where you want shape. Apply to damp hair to build a base or to dry hair for finishing texture. Because the product stays flexible, you can restyle with your fingers or add more product gradually.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRub a small amount between hands to warm the paste\u003c\/li\u003e\n  \u003cli\u003eDistribute evenly into damp hair for structure or dry hair for finish\u003c\/li\u003e\n  \u003cli\u003eLayer as needed—less is easier to build than to remove\u003c\/li\u003e\n  \u003cli\u003eRework throughout the day without flaking or heavy buildup\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? Redken Pliable Paste is ideal for anyone seeking medium control with a natural, touchable finish: salon professionals, people with layered or textured cuts, those who switch styles during the day, and anyone who wants workable hold without stiffness. If you want defined separation, flexible movement, and lightweight texture across all hair types and lengths, this paste is designed to deliver professional styling results with everyday ease.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua \/ Water \/ Eau, Butylene Glycol, Steareth-20, Cetearyl Alcohol, PVP, PPG-5-Ceteth-20, PEG-100 Stearate, Glyceryl Stearate, Dimethicone, Propylene Glycol Ceteth-3 Acetate, Phenoxyethanol, PEG-150 Pentaerythrityl Tetrastearate, Parfum \/ Fragrance, Methylparaben, Guar Hydroxypropyltrimonium Chloride, Ethylparaben, PEG-90M, Disodium EDTA, Hexyl Cinnamal, Benzyl Salicylate, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Limonene, Linalool, Benzyl Alcohol, Butylphenyl Methylpropional, Citronellol, Geraniol, Coumarin, CI 42090 \/ Blue 1, CI 17200 \/ Red 33.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Redken Pliable Paste suitable for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It's lightweight and non-flaky, so you can use it daily and rework your style without heavy buildup.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this paste on damp and dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Apply to damp hair for shaping or to dry hair for finishing texture and separation.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Redken","offers":[{"title":"Default Title","offer_id":53425642111323,"sku":"B00IYYWXYA","price":40.16,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/redken-pliant-paste-front-packaging.jpg?v=1782208163","url":"https:\/\/remediesbeauty.co.uk\/products\/redken-pliable-paste-lightweight-styling-paste-medium-hold-flexible-texture-all-hair-types","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}