{"product_id":"loreal-professionnel-paris-styling-fix-paste-extreme-hold-matte-paste-reworkable-texture-50-ml","title":"L'Oréal Professionnel Paris Styling Fix Paste – Extreme Hold Matte Paste, Reworkable Texture (50 ml)","description":"\u003cp\u003e\u003cstrong\u003eL'Oréal Professionnel Paris Styling Fix Paste is a professional-grade paste that delivers extreme hold, a natural matte finish and reworkable texture to shape and lock styles all day.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for salon-level control in a compact tube, this styling paste gives hairstructure without shine and allows you to reshape your look when needed. The formula suits every hair type and works on both damp and dry hair, letting you create textured, structured or effortless looks while keeping flyaways under control. A little goes a long way: its concentrated texture spreads easily, so you can build hold without stiffness.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this paste create strong hold without a greasy shine?\u003c\/h3\u003e\n\u003cp\u003eThe product uses a textured, matte formulation that grips hair strands to lock styles in place while avoiding glossy residue. It sets with a dry-looking finish, so hair appears styled but natural.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eTexturizing agents provide grip and separation.\u003c\/li\u003e\n  \u003cli\u003eMatte polymers reduce surface shine for a natural look.\u003c\/li\u003e\n  \u003cli\u003eConcentrated paste means minimal product delivers maximum control.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eCan I restyle my hair after applying the paste?\u003c\/h3\u003e\n\u003cp\u003eYes — the paste is reworkable, which means you can reshape and refresh your hairstyle throughout the day without adding more product. Use your fingers to loosen or redefine sections for new movement and volume.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eWorks on damp or dry hair for flexible styling options.\u003c\/li\u003e\n  \u003cli\u003eEasily re-mold sections with fingertip strokes or a comb.\u003c\/li\u003e\n  \u003cli\u003eRemains workable without becoming sticky or crunchy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat styles and hair types benefit most from this product?\u003c\/h3\u003e\n\u003cp\u003eIt’s formulated for all hair types and performs particularly well on short to medium lengths that need structure or textured definition. Whether you want a sculpted pompadour, separated crop, tousled bedhead look, or a neat, controlled finish, the paste adapts to many styles.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eShort, layered cuts gain separation and hold.\u003c\/li\u003e\n  \u003cli\u003eMedium lengths receive texture and definition without weight.\u003c\/li\u003e\n  \u003cli\u003eThicker hair gets long-lasting control and reduced flyaways.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply it to get the best results?\u003c\/h3\u003e\n\u003cp\u003eUse only a small amount and rub between palms to warm the paste before working it through hair. Distribute evenly from roots to ends, then sculpt with fingers or a comb until you reach the desired shape and texture.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eStart with a pea-sized amount; increase sparingly for stronger hold.\u003c\/li\u003e\n  \u003cli\u003eApply to damp hair for softer, more natural movement.\u003c\/li\u003e\n  \u003cli\u003eApply to dry hair for maximum hold and defined texture.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? This styling paste is aimed at anyone seeking professional-level hold with a matte finish—stylists and home users alike. It’s ideal if you want a hardworking product that sculpts and defines without gloss, remains reworkable throughout the day, and suits all hair types from fine to coarse. Keep it in your grooming kit if you prefer textured, controlled looks that can be refreshed without buildup.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAQUA \/ WATER ● HYDROGENATED MICROCRYSTALLINE WAX ● CERA ALBA \/ BEESWAX ● VP\/VA COPOLYMER ● CETYL ALCOHOL ● PEG-100 STEARATE ● GLYCERYL STEARATE ● CETEARETH-12 ● HYDROGENATED CASTOR OIL ● OCTYLDODECANOL ● COPERNICIA CERIFERA CERA \/ CARNAUBA WAX ● GLYCERIN ● PARFUM \/ FRAGRANCE ● PEG-12 DIMETHICONE ●ISOPROPYL MYRISTATE ● BUTYROSPERMUM PARKII BUTTER \/ SHEA BUTTER ● PHENOXYETHANOL ● POLYQUATERNIUM-11 ● SILICA [NANO] \/ SILICA ● LIMONENE ● ETHYLHEXYLGLYCERIN ● HEXYL CINNAMAL ● ETHYLHEXYL METHOXYCINNAMATE ● LINALOOL ● BUTYLPHENYL METHYLPROPIONAL ● COUMARIN ● CITRAL ● BENZYL ALCOHOL ●\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this paste suitable for fine hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Use a very small amount to add texture and separation without weighing fine hair down.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Should I apply to wet or dry hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Both work: apply to damp hair for softer movement, or to dry hair for stronger, more defined hold.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"L'Oréal Professionnel Paris","offers":[{"title":"Default Title","offer_id":53436512960859,"sku":"B00CO1OJ9Q","price":36.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loreal-professionnel-front-packaging.jpg?v=1782329721","url":"https:\/\/remediesbeauty.co.uk\/products\/loreal-professionnel-paris-styling-fix-paste-extreme-hold-matte-paste-reworkable-texture-50-ml","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}