{"product_id":"loma-violet-shampoo-for-blonde-grey-hair-12-fl-oz-blue-violet-pigment-sulfate-free-moisture","title":"Loma Violet Shampoo for Blonde \u0026 Grey Hair, 12 fl oz — Blue‑Violet Pigment, Sulfate‑Free Moisture","description":"\u003cp\u003e\u003cstrong\u003eLoma Hair Care Violet Shampoo is a blue‑violet pigmented cleansing formula that neutralizes brassiness while gently cleansing blonde, silver, and highlighted hair.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis sulfate‑free, paraben‑free shampoo deposits subtle blue‑violet pigment to correct warm undertones without over‑toning. Infused with Loma's Aloemoist Complex and a Vanilla Bean \u0026amp; Blood Orange aromatherapy blend, it refreshes hair with a light, uplifting scent while maintaining gentle moisture balance. The formula is also sodium‑chloride and gluten‑free, designed for regular use on color‑treated, natural blonde, grey, or highlighted hair that needs brassiness control and softening care.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the blue‑violet pigment reduce brassiness?\u003c\/h3\u003e\n\n\u003cp\u003eThe blue‑violet pigment works by neutralizing unwanted warm tones on the hair shaft through color theory: violet counteracts yellow and blue counteracts orange, together softening brassy shades. Loma's pigment is calibrated to deposit a subtle tint that corrects rather than over‑tones, making it suitable for routine use between salon visits.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eTrue blue‑violet pigments formulated for blonde and grey hair\u003c\/li\u003e\n  \u003cli\u003eDeposits a mild corrective tint without heavy staining\u003c\/li\u003e\n  \u003cli\u003eSuitable for regular use to maintain cooler tones\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this shampoo dry out my hair or fade color?\u003c\/h3\u003e\n\n\u003cp\u003eLoma Violet Shampoo is sulfate‑free and enriched with Aloemoist Complex, which helps preserve moisture while cleansing. Because it avoids harsh sulfates and sodium chloride, it’s less likely to strip hair color or natural oils, supporting longer color vibrancy and smoother strands.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eSulfate‑free cleansing to reduce color fade\u003c\/li\u003e\n  \u003cli\u003eAloemoist Complex for hydration and manageability\u003c\/li\u003e\n  \u003cli\u003eNo sodium chloride to maintain color integrity\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results on blonde or grey hair?\u003c\/h3\u003e\n\n\u003cp\u003eApply the shampoo to wet hair, lather, and leave on for 1–3 minutes depending on desired toning intensity, then rinse thoroughly. For stronger brass reduction, leave a bit longer on stubborn areas, but always follow with your regular conditioner or a color‑safe treatment.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eUse 1–3 minutes for routine toning; longer for extra correction\u003c\/li\u003e\n  \u003cli\u003eRinse and follow with conditioner for hydration\u003c\/li\u003e\n  \u003cli\u003eAdjust frequency based on hair porosity and desired tone\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat fragrance and sensory experience does this shampoo offer?\u003c\/h3\u003e\n\n\u003cp\u003eLoma pairs the technical violet pigment with an aromatherapy blend of Vanilla Bean and Blood Orange for a warm, bright scent profile. The fragrance adds a pleasant, uplifting shower experience without overpowering, complementing the clean and hydrating feel of the formula.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eVanilla Bean adds warmth and smooth sweetness\u003c\/li\u003e\n  \u003cli\u003eBlood Orange brings a fresh, citrus lift\u003c\/li\u003e\n  \u003cli\u003eBalanced scent suitable for daily haircare routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: Loma Hair Care Violet Shampoo is made for people with natural blonde, highlighted, silver, or grey hair who want a gentle, color‑safe way to reduce brassiness and maintain cooler tones between salon visits. It also suits anyone seeking a sulfate‑free, hydrating shampoo with a subtle scent—especially those avoiding parabens, gluten, and sodium chloride in haircare products.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003ealoe barbadensis leaf juice, water (aqua), sodium cocoyl isethionate, distearyl phthalic acid amide, propanediol, sodium lauryl sulfoacetate, sodium lauroamphoacetate, sodium methyl 2-sulfolaurate, sodium methyl cocoyl taurate, persea gratissima (avocado) oil, creatine, panthenol, tocopherol, hydrolyzed adansonia digitata seed extract, lavandula angustifolia (lavender) flower\/leaf\/stem extract, foeniculum vulgare (fennel) seed extract, helianthus annuus (sunflower) seed extract, dimethicone, polyquaternium-7, cetrimonium chloride, disodium 2-sulfolaurate, guar hydroxypropyltrimonium chloride, glycerin, xanthan gum, benzyl alcohol, gluconolactone, chlorphenesin, sodium benzoate, potassium sorbate, citric acid, lavandula angustifolia (lavender) oil, citrus nobilis (mandarin orange) peel oil, citrus aurantium dulcis (orange) peel oil, anthemis nobilis (roman chamomile) oil, citrus paradisi (grapefruit) peel oil), limonene, coumarin, ext. violet 2 (ci 60730), basic blue 99.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use Loma Violet Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use 1–3 times weekly or as needed; leave 1–3 minutes for mild toning, longer for extra brass reduction.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color‑treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. It's sulfate‑free and sodium‑chloride free, formulated to gently cleanse without accelerating color fade.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":53436545663323,"sku":"B07CJF6J6M","price":35.07,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1017\/9860\/9243\/files\/loma-violet-shampoo-front-packaging.jpg?v=1782330641","url":"https:\/\/remediesbeauty.co.uk\/products\/loma-violet-shampoo-for-blonde-grey-hair-12-fl-oz-blue-violet-pigment-sulfate-free-moisture","provider":"REMEDIESBEAUTY","version":"1.0","type":"link"}